CHM X BaByliss PRO – on set with Sam Burnett

From favourite farm animals to dream holiday destinations and session secrets, find out more about Sam Burnett as we shoot the breeze in the Kent wilderness

He’s the owner and creative director of HARE & BONE with salons in London and Esher, a regular on the #SydSquad as well as leading his own shows, and his session work includes brands such as Tom Ford, Pam Hogg and Sophia Webster. Yes, Sam Burnett is one white-hot celebrity magnet, with Charli XCX, Daisy Lowe, Dua Lipa and Erin O’Connor among those he’s teased and pleased. Oh, and he’s been featured in publications from Elle to Dazed and Vice.

His first ever music client and cover was Jessie J for Notion, he headed-up his first fashion show for none other than Bora Aksu back in SS15 and shot a global advertising campaign with renowned photographer Rankin… Then there was that call from Buckingham Palace…

That’s not the only string to Sam’s talented bow! When he’s not whipping up a styling storm working with publications like Wonderland and brands Katie Eary, he can be found running his two stunning HARE & BONE salons and scooping up awards like our very own Most Wanted Hair Trend. But you’ll never see him show off about it. “My mission is to connect with people,” he says. “It’s about more than making people feel good, it’s about making them feel unique.”

My favourite countryside memory? I couldn’t possibly talk about that! Actually, it’s going camping as a kid. My grandmother lived in Lewes near Brighton so I spent a lot of time there when I was growing up.” Sam Burnett, HARE & BONE


*PPE guidelines were adhered to, new measures have been implemented since this shoot took place. 

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