Session star Zoë Irwin has developed The Influence Project to educate stylists on references, style tribes, eras and trend movements. Here, watch her Cross Braiding video, inspired by Eugene Souleiman
Spurred on to create fresh education to enable young hairdressers to work with the references shared in the fashion world, Zoë Irwin collaborated with Helen Charlton-Jones and Lauren Smith from That Girl That Edits to create The Influence Project. Each film takes a different influence and explores it visually with a ‘how to’, and slips into the world of the character – check out Cool Girl Waves and Punk Stitching. Now, watch Zoë plait some fun a la Eugene Souleiman with Cross Braiding.
Hair: Zoë Irwin @zoeirwinhair
Hair assistant: Anton Alexander @_antonalexander
Production: TGTE @thatgirlthatedits
Director/editor/lead cam op: Helena CJ @mounthen
Producer/casting: Lauren Smith @flauren_love
Model: Jordan at Linden Staub @Lindenstaub
Make-up: Grace De Ville @graceoftown
Styling: Jane Marle @janemrl
Photographer: Kat Terek @katterek