Reinventing colour

What happens when iconic colourists take over the Schwarzkopf Professional labs? They create amazing new colour shades, that’s what!

With over 50 years of experience in providing colourists with the products, tools and insight they need to create brilliant colour, it’s safe to say Schwarzkopf Professional know a thing or two about innovation.

But in 2018 they’ve surpassed themselves. For the first time in its history, Schwarzkopf Professional have given three teams of colourists the keys to the company labs and allowed each of them to create a dedicated shade collection of their very own. An IGORA #RoyalTakeOver, no less!

In January, UK-based Schwarzkopf Professional Colour Ambassador Lesley Jennison (@lesleyjennison) reinvented reds alongside Brazilian Colour Specialist Jean Philippe Santos (@phjean).

Now Australia-based International Schwarzkopf Professional Ambassador Matt Clements (@mattclements_colourist) and Spanish Colour Visionnaire and member of X-Presion, Jorge Cancer (@expresioncreativos), have taken over the IGORA ROYAL colour labs to create Disheveled Nudes – a collection of nude tones with an edge.


The shades, available now, were used by North East-based UK colour specialists Hooker & Young to create the stunning looks seen in this website hijack, and in Creative HEAD’s new colour supplement, Paint, which accompanied the March issue.

For the full story behind each IGORA #RoyalTakeOver – including behind-the-scenes inspiration, mood and tutorial videos, as well as interviews with the colourists – click here. The unique takeover shades will also be featured in Schwarzkopf Professional’s Essential Looks Collections throughout 2018.

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