#Throwback – hairdressing mastery meets photographic supremacy

At the 2016 Most Wanted Awards, internationally renowned colourist Josh Wood and session superstar Eugene Souleiman won the coveted Hair Icon and Session Stylist awards, respectively. Back in 2010 we remember spending two incredible days on set with the pair as they embarked on a most explosive collaboration as global creative directors for Wella Professionals, creating an awe-inspiring compendium of groundbreaking, boundary-pushing images. With an extensive set of references including films Alien and Edwards Scissorhands, surrealist art, fantasy and futurism, a shoot team of 20 on hand, and critically acclaimed image-makers Warren du Preez and Nick Thornton Jones behind the lens, magic was always going to be made. But they went and blew our minds.


Prepare to be [re]dazzled…

“I wanted the hair to be bigger, the colour to be brighter, the lighting to be more unusual and the girls to look more amazing. We took all four trends and turned up the volume – in a big way. We started mixing all the references and experimenting – for example, with textures that wouldn’t usually work together. This was an incredible opportunity to be creative and we just went for it.”
Eugene Souleiman

“For me, on a fundamental level, Eugene and I worked so well together – bringing together styling and colouring, and creating what I feel are iconic looks. But we also needed to be able to take direction from Nick and Warren. There’s not point working with photographers of such high calibre if you don’t want to work as a team. We were all communicating every step of the way”
Josh Wood

Hair styling: Eugene Souleiman, Wella Professionals global creative director for care and styling, assisted by Tamara NcNaughton, Martin Cullen and Philippe Tholimet
Hair colour: Josh Wood, Wella Professionals global creative director for colour, assisted by Sandra Hayes, Hannah Gaboardi, Heidi G and Christian Dumitrache
Photography: Warren du Preez and Nick Thornton Jones, assisted by Nicole Stillman and Jerome Hunt
Make-up: Emma Kotch at Streeters, assisted by Gosia at Streeters
Nails: Mike Pocock at Streeters
Models: Dasha at Storm, Alice Gibb at Premier, Vanessa Lee at Union, Anouk H at Models 1
Casting: Sidonie Barton
Production: AR/M
Retouching: Taylor Light Co.