Express yourself

by | May 1, 2023 | Inspiration, Promotion

Promotion – Schwarzkopf Professional

Heads shouldn’t be typecast; OSiS lets individual style and expression shine. Its new-look packaging also empowers, making styling a more inclusive experience for all

We all have a hair story, and a beauty attitude as unique as our DNA. From the rush of the salon floor to the busy streets; hair is a rainbow of colours and textures, but poor styling can let heads down and crush creative expression.

OSiS, the cleverly revamped range by Schwarzkopf Professional, brings an inclusive and intuitive styling experience to the table. Innovations mean top-level results in salon and at home, with a reliable formula loved by stylists and clients for more than 20 years. OSiS is about self-expression, curated styling and trusted performance. Whatever your hair type or texture, your unique style creation takes centre stage…

Clients are individuals, not numbers. Styling on a head-by-head basis, the new OSiS assortment helps unleash an independent personality and free spirit. From rock ‘n’ roll messy to sartorially sleek; it does it all with a unique difference; the individual is the missing ingredient.

The same goes for the new-look fully recyclable packaging; everyone can easily choose the right product for them. Contrasting colours differentiate between products and are relevant to all genders. Its pared-down look and modern matte finish is a sure-fire salon shelf conversation starter, expect a boost in sales from style and styling conscious clients too. A product and packaging refresh ready to take salons by storm, clients will love the individual expression it offers while stylists can rely on the same iconic performance.

A collection
for every expression

An innovative formula that’s sure to please, in six ranges to suit diverse hair types and textures, the relaunched OSiS assortment means unique creations for unique heads. No person is a product; but these will surely help them tell their story.

Smooth & Shine
The hero: OSiS Flatliner

This provides heat protection up to 230°C, and is designed for daily use of heated hair appliances.

OSiS Grip

Volume & Body
The hero: OSiS Grip

An extra strong hold mousse for use on damp hair, it keeps even coarse hair in its place.

OSiS Bounty Balm

Curls & Waves
The hero: OSiS Bounty Balm

This rich curl cream enhances curls by reducing frizz, while adding shine. It tames straight hair too.

The hero: OSiS Dust It

A mattifying hair powder, use Dust It on dry hair for invincible, natural-looking matt volume.

OSiS Elastic

The hero: OSiS Elastic

This medium-hold hairspray for dry hair gives the right balance between workability and style maintenance.

OSiS Refresh Dust

2nd Day
The hero: OSiS Refresh Dust

A bodifying dry shampoo, Refresh Dust combats greasiness to give new life to any style.

The revamped OSiS assortment is available from May 2023.
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