“I knew I should have written a speech!” – Laundry boss Mitchell Wilson on winning Best New Salon

Most Wanted
Most Wanted
Most Wanted
Most Wanted

Laundry owner, Mitchell Wilson

Describe the feeling when your name was announced as winner
Shit, I knew I should have written a speech!

How was your evening at the Most Wanted Grand Final?
It was a great night seeing old friends and being entertained in style. Oooh, and winning was nice!

What’s so different about the Most Wanted Grand Final, compared to other awards events?
Oooh, winning!

How has winning a Most Wanted trophy made a difference to your business?
On a very basic but satisfying level we’ve had bragging rights, but it has also helped us to promote our brand in that we’ve had interest from third parties about potential licensing deals and interest in partnerships for expansion, both are something we intended to do but certainly the exposure has pushed this along at speed. Nearer to home it’s been great to see how much our clients have bought into us being an award-winning team.

What have you been up to since winning your trophy?
Both products and expansion plans are in the pipeline… We have another client-based shoot coming soon, featuring real people with great hair… And our in-house coffee shop, which was part of our original concept, will open in the spring. I might even put something together for the Business Thinker award, so I hope you have another great venue lined up!

Thinking of entering Best New Salon? Watch Mitchell’s Most Wanted video

Competition closes – Monday 18 May
Entry forms – click here 
Questions? 01434 610940 or email
Judging day – Monday 15 June
Grand Final – Monday 7 September

Follow @creativeheadmag #MWIT15

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