Producing mouthwatering colour and scroll-stoppingly gorgeous glam looks â it’s all in a day’s work for freelance hairdresser and ghd trade ambassador James Earnshaw!
Between shooting campaigns and covers, we managed to corner him for a rummage through his kit bag. Here’s an exclusive look at the goods that help make all the magic happen…
Hand-held lighting
“Everyone knows I love the content, so I always carry around a hand-held light to capture that perfect Insta shot â no matter where I am!”
ghd ID helios
“I love, love, LOVE my helios! The power and speed it has makes it super-easy to blow dry quickly on set. Iâm obsessed with the baby blue pastel colour, too! ”
helios carry bag
“I use the ghd ID travel bag as a cute tote to store my extensions and other accessories whilst on set.”
Protein bars
“You never know how crazy-long the day is going to be, so I always have a couple of protein bars in my bag to keep me going. The cookie dough one is my favourite! ”
ghd ID platinum+
“Of course, I take my platinum+ everywhere with me. No matter what hair type I am working with, this is the one tool I need in my kit. It’s so versatile and it matches my baby blue helios so well!”
Personalised gowns
“I always take my own gowns on set. Itâs great to have your social tag on there as it really helps with your own brand awareness. This one is fresh out of the washing machine, which is why it’s so creased!
Clip in extensions
“You never know when you might need a cheeky clip in! I love these Easilocks ones as the clips are made of velcro so you can use them as either a clip in or a weft and can easily cut them to the perfect size.”
Colour masks
“Just in case the model who says she has icy blonde hair turns up with yellow roots, or a brunette ends up being super faded. These Wella Professionals masks save the day on set all the time!”
Backcombing brush
“Everyone knows I love some XL hair and this ghd backcombing brush really helps me create volume that holds all day on shoots.”
MORE lighting!
“This light plugs into the wall and is super bright. It’s great for filming BTS clips or just when the lighting in the studio is particularly bad and you canât see what you’re doing. Lifesaver!”