With a hairdressing career spanning over 20 years, George Northwood has become the go-to hair stylist for celebrities and beauty editors alike. Following the success of his first solo venture on Wells Street, near Oxford Street in London, George has headed east to launch a second space.
Just a stone’s throw from Shoreditch High Street, the new George Northwood location invites clients into a fresh, spacious haven with Scandi simplicity and minimalism that perfectly complements his undone aesthetic. Located on Boundary Street, the salon is perfectly situated near to independent boutiques and bakeries, as well as high end beauty retailers like Le Labo and Aesop. Step inside the space and you’ll find mid-century modern furniture and one-off pieces from Northwood’s favourite makers, perfectly encompassing the cool and curated vibe of the area.