Our Guest PAINTER for October, Robert Eaton is an award-winning creative who colours up a storm at the Russell Eaton salons in Yorkshire. The new UK & Ireland technical director for Wella Professionals, Robert and the Russell Eaton Art Team wowed at the TrendVision UK & Ireland Final with their Colour Me+ show. Find out how it all came together…
I was honoured to be asked to open the show at the Wella TrendVision UK & Ireland Final 2018. I started to devise the collection about three months prior to the show – it’s been a huge project that has taken hundreds of hours… and I have loved every step of the journey!
I named the collection Colour Me+ and we had 12 models. It’s a collection of hair colour brought to life through light and reflection. Colour Me+ creates bold luminous colour within a diverse and multi-tonal collection of hair that expresses and immerses you into the world of Wella colour.
The collection is based around each model having her own colour personality. I created a colour muse for each of Wella’s most iconic tones, then brought them to life through model duos to create a striking, simple and super high quality editorial feel.
I’ve worked with a mixture of ethnicities and hair textures within each model pair, and I also wanted to give the feeling of the girls being very connected and telling a strong colour story. Myself and the Russell Eaton Art Team had been colouring wigs and hair wefts daily for several weeks before the show, using 15 metres of hair wefts on each of the long hair blonde models.
The collection was brought to life on stage with the use of light and refection, bringing the colours to life as they are illuminated by strong beams of light as they walk down the catwalk. I took inspiration from the Burberry A/W18 London Fashion Week show. It staged a prismatic light show and the models walked through an archway of rainbow-hued light.
All hair looks have an exaggerated feel, showing either strong tone or placement of colour showcasing the true strength of the new Koleston Perfect with ME+ colour range. Each duo was styled to represent the tonal family they are wearing in their hair.