Glaze of glory

In partnership with Wella Professionals 

What do you get when you combine one chic London pad, four gram-tastic glazers, 15 handpicked colourists and a brand-new colour innovation from Wella Professionals? The answer is the House of Glaze.

Earlier this year, we threw open the doors to one very exclusive pop-up dedicated to all things glazing, but we weren’t icing doughnuts oh no, there were 20 magical models awaiting a coating of zero damage, zero lift Shinefinity colour by Wella Professionals. A quartet of trend-loving team leaders; Daisy Goord, James Earnshaw, Jordanna Cobella and Zoë Irwin, each chose a palette they deemed pure perfection and what went down was a glaze of glory…

TEAM COOL

If you’ve never peeked at Daisy Goord’s insta, get yourself over there. It’s full of enviously bright, platinum blondes, silver Rapunzel-esque strands and jaw-dropping transformations. So, when we flung open the doors to our House of Glaze, it’s no surprise she selected a quartet of tones that are as cool as ice for her talented team…

DAISY’S DIRECTION

Started with: Pre-lightened hair
Shinefinity Formula: Iced Platinum 09/61, Toffee Milk 09/13 and Crystal Glaze booster
Application: All over glaze applying to the roots first. Left on the back for 20 minutes and the front for about 15 minutes as hair was slightly more porous around the hairline

THE TEAM’S TAKE

 

SUZANNE ANDERSON
@sandersonhair

 

SOFIA DIN
@hairbysofiax

 

 

ABBIE GRANT | TINT
@abbiegranthair

 

ASHA LAHEL
@ashaxhair

THE LOOKS

TEAM WARM

Polar opposite and loving those hotter climes is team warm, led by Jordanna Cobella. An artist with a handle on toasty tones and instinct for client demands, she turned her temperature gauge to full blast with feisty copper and spicy ginger, giving a nostalgic nod to the trending ‘70s revival.

JORDANNA’S HAZE OF GLAZE

Started with: Pre-lightened hair
Shinefinity Formula: Copper Sunset 06/43, Spicy Ginger 08/34 and Honey Latte 08/38
Application: Copper Sunset blended into Spicy Ginger with a dash of Honey Latte

THE TEAM’S TAKE

 

RHEANNA WOOD | SANDY WOOD HAIR
@rheanna_w_hair

 

 GUSTAV FOUCHE | GUSTAV FOUCHE
@gustav_fouche

 

VERONICA WYSOCKA | JOSH WOOD COLOUR
@veronicacolour

 

MARLEY XAVIER
@marleyxavier

THE LOOKS

TEAM NATURAL

Subtlety can speak volumes and Zoë Irwin is a master of this art form. Drawing on a new palette of modern nudes for her naturally talented team, she chose to spotlight softness and high shine – that luxe, expensive hair that’s got TikTok in a tizz.

 ZOË’S ZEITGEIST

Started with: Pre-lightened hair
Shinefinity Formula: Dark Sage 06/07, Beige Sand 09/07 and Soft Sage 09/02
Application: Dark Sage was applied on the base and using fingers Beige Sand and Soft Sage were blended into the mid-section, working down the hair. Soft Sage was also applied to pre-lightened areas around the face using fingers.

THE TEAM’S TAKE

 

 JASON ALLEN | JASON ANTHONY & CO
@jasonanthonyhair

 

RONAN DONADON
@ronanhairs

 

 JAYDE COLLINS | HUNTER COLLECTIVE
@jaydecollinshair

 

THE LOOKS

TEAM CREATIVE

Rebellion is in the (h)air and James Earnshaw is front and centre waving a flag. Blue, pink, lilac, violet, he chose glazes that would let his team embrace their wild side and that they did. Fresh, beautiful, and bold… it’s the gloss that keeps on giving!

 JAMES’ HIGH BEAM GLEAM

Started with: Pre-lightened hair
Shinefinity Formula: Iced platinum 09/61, Blue Pearl 08/8, Pink Shimmer 09/65, Violet Booster and Blue Booster
Application: 10g Iced platinum + 10g Violet Booster on root smudge and back panel. 10g Iced platinum + 10g Blue Pearl + 3g Blue Booster front right panel. 10g Iced platinum + 10g Pink Shimmer front left panel.

THE TEAM’S TAKE

 

AISLING KENNY| HOUSE OF COLOUR
@aislingkenny_hoc

 

CRISTINA FAZZONE
@cristina_fazzone

 

ARIF ARIKAN | ALICE & THE HAIR
@hairbyarif

 

KAT DUKE | WILIAM GUY HAIRDRESSING
@kat.loves.colour

STUDIO PHOTOGRAPHY: Lily Craigen, assisted by Richie Barker
HAIR: Jordanna Cobella, James Earnshaw, Daisy Goord and Zoë Irwin, using Shinefinity By Wella Professionals, assisted by Suzanne Alphonse, Lorna Bell, Abby Kadir and Nicola Emberson at Wella Professionals
MAKE-UP: Tricia Woolston using Urban Decay and Fenty Beauty, assisted by Jayne Ionica and Margherita Fabbro
FASHION: Issie Gibbons at Stella Creative Artists, assisted by Matilda Oliver
MODELS: Maddie, Maya and Nathalie at The Hair Desk; Lottie Kemp; Renell at Body London
PRODUCTION: The Creative Partnerships Team at Creative HEAD
IN PARTNERSHIP WITH: Wella Professionals
SHOT AT: Electric Space
STAGING: Sync Studio
REPORTAGE PHOTOGRAPHY: Harvey Williams-Fairley
GIFS AND OTHER REPORTAGE PHOTOGRAPHY: The Digital Team at Creative HEAD
VIDEOGRAPHY: Friday Sky

Find out more about Team Creative & Team Natural, Plus Team Warm & Team Cool >


 

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