Jason Hogan, associate colour expert at Josh Wood Atelier, was part of the Josh Wood Atelier team colouring with Josh Wood, and under creative lead Guido Palau for Redken at the Miu Miu AW18 show in Paris. Here, he talks us through three of the colour looks he helped the team to create
– Jason Hogan
The look: Palest Vanilla Blonde
In keeping with the ‘60s bad girl who has that devil may care edge, the blondes were lightened with Redken’s Blonde Glam lightening cream to pale yellow and, rather than toning, we balayaged through with Flash Lift lightener to lift pieces lighter to give some dimension to the hair.
The look: Raspberry Red
The reds were all lightened first – this really helps them pop and look much more vibrant. We didn’t want them to brown out or look too flat. We layered HD Resolution demi permanent and City Beats direct dyes on this for that real intensity. Both vivid and organic, this shade strikes the perfect balance between natural and vibrant. Cool undertones make it suitable for sun-deprived skin, while a bright tone has the luscious appeal of spring flowers.
The look: Midnight Black
The blacks were layers of Redken HDResolution demi and Shades EQ gloss to give an heavy, inky depth to the hair. This colour combination can make for a really sleek, chic look, funking things up with an all-over colour. It creates a dark and sultry look, but with a cool edge. This hair transforms in different lighting, and the deep, dark colour leaves hair with great depth and shine.