Pantone has spoken! Peach Fuzz is its Color of the Year for 2024, so how will the pastel hue work its way into hair trends?
Forget the rich, intense hue of Viva Magenta, for 2024 we’re looking to softer horizons as Peach Fuzz is named as the Color of the Year for 2024! Described by Pantone as “warm and cozy shade” this soft pastel is seen to offer a feeling of tenderness, while also evoking a new modernity. This makes it the perfect hue for lighter haired clients looking to break away from blonde in the new year. According to the internationally known tastemakers, Peach Fuzz is a “quietly sophisticated and contemporary peach,” which is both “understated but impactful.”
A comforting shade with a vintage vibe, how does this hue translate to hair? We asked some colour experts to share how they see Peach Fuzz working its way into hair colour trends for 2024…
Safy B, owner of safy B salon
“Peach Fuzz injects a fresh wave of creativity into the world of colourists. This playful shade brings a burst of life and optimism, reflecting the collective desire for a colourful future. As a lover of vivids, I’m thrilled to work with Peach Fuzz, a welcoming and lively member of the ‘peach’ family. When I think of Peach Fuzz I think of the warmth of Goldwell Colorance Pastel Peach; it’s the perfect hue to add a touch of peach to any look. Really looking forward to experimenting and having fun with this colour.”
Marlon Hawkins, artistic director at Brooks & Brooks
“The new Pantone Color of the Year, Peach Fuzz, is a playful, delicate tone that is so beautiful. I am obsessed with warmer tones, colours and palettes and Peach Fuzz encompasses everything I love about them. It is a great shade for colourists because warmer colours are always softer and forgiving when doing transformations or transitions. They hold a lot more shine and richness, giving the hair an expensive sheen.
When using it on clients, I personally find warmer colours the bridge between commercial and creativity. Clients aren’t afraid of colour anymore and by asking the right questions in the right order, you can bring out someone’s preferred colour palette and range in the consultation. Peach Fuzz will naturally have a complementing palette that colourists around the world will now be exploring with products such as L’Oréal Professionnel Paris Dia Light Boosters. Let’s get swatching and switch up our mixology!”
Brian Leo McCallum, owner of Roar Hair and Beauty
“The versatility of Peach Fuzz is truly remarkable, making it a standout choice for the Pantone Color of the Year 2024. Its vibrant yet adaptable nature allows seamless incorporation into a variety of hair colours and styles. At ROAR, we’re going to celebrate this new Pantone hue by customising colours with Goldwell Colorance Pastel Peach, ensuring our clients can embrace the Peach Fuzz trend in various ways, from subtle hints to bold expressions.”
Adele Clarke, OSMO ambassador
“The Pantone Color of 2024 is a beautiful soft calming shade that will be a delight to colour technicians wanting to create a light soft tone for our pre-lightened clients in a healthy nourishing way. We will be embracing and making the most of the warmth that we usually think of as the enemy and using it rather than neutralising it away in this pretty velvety tone.
To achieve this colour on a level 9 lift, prepare OSMO Porosity Spray should be applied and dried through before then using either OSMO Power Lift or Elevation Bleach. Next, cool OSMO IKON 9.00 Apricot and Strawberry can all be blended in differing ratios depending on your particular taste and used to tone the hair in the genre of this colour. Some interpretations can even have a cool twist with a small amount of OSMO IKON Pearl added to soothe away some of any unwanted gold.”
Suzie McGill, artistic director at Rainbow Room International
“The introduction of Peach Fuzz as the Pantone Color of the Year for 2024 is a delightful transition from the vibrant Viva Magenta of the previous year. This warm and soft hue carries a gentle energy, providing a refreshing change from the bold tones we’ve seen. Its subtle peach undertones bring a sense of tranquillity, making it universally flattering and perfect for a spectrum of styles. One product that springs to mind similar to Peach Fuzz is Schwarzkopf Professional BLONDME Deep Toning Peach Sorbet. I am sure there will be a rise in clients asking for peach tones this year and this product is perfect for achieving this playful colour.”