Real Talk – Tom Badger on digital communities

You never know where the next opportunity might come from when you’re freelancing. For Tom Badger, that opportunity came in the form of a message on Instagram about the Wella Professionals Passionistas project…

Being freelance gives you so much freedom and flexibility to explore multiple areas of our industry. I think that’s what I love most about being freelance.

My involvement with the Passionistas came out of nowhere. I was messaged via Instagram from Wella Professionals with the cutest message asking if I’d like to join. The Passionistas are a worldwide group of creatives who get exclusive access to new products and launches. We also get invites to events and access to special projects with top Wella artists. I filled out the form and was accepted – I couldn’t wait to see what would come next. I was sent a beautiful package with some of the new Color Fresh Create shades and this adorable balloon which completely made my day.

Getting involved in the Passionista meet-ups and events has led to being offered even more opportunities with Wella. It’s through them I was able to participate in the shoot for April’s issue of Creative HEAD.

I would have to say that the opportunities you’re given as part of the Passionistas are ones that you’d never get to experience unless you were already so successful in our industry – and most probably live in London. It’s meeting and working with people in our industry, up and down the country, that you’d never had got the chance to otherwise. So many things on my career bucket list has been ticked off since being part of the Passionistas, and for that I am so thankful for this community project.

Don’t let self-sabotage get in the way of an opportunity. There are so many things I regret not doing simply out of fear or doubt. Push fear to the side and go for it! You never know what other opportunities will come from it and who you may meet.

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