Last night (June 4), The L’Oréal Colour Trophy 2018 competition reached its climax in an electrifying evening that saw the ultimate colour accolade awarded to Trevor Sorbie Manchester.
The team’s fiery, chin length bob dazzled the judges, in what they admitted was one of the most hotly contested competitions in years. The beautiful blend of reds, seamless root stretch and subtle shine band, coupled with cohesive styling and make-up, eventually won over Siobhan Jones, Errol Douglas, Dylan Bradshaw and the rest of the judging panel.
Cheshire salon The Boutique Atelier triumphed in the Men’s Image Award, with Paul Edmonds’s Taylor Clayton Spicer scooping the Judges’ Favourite accolade in the STAR Award category with her canary yellow look.
The Afro Look title went to the North West’s Rick Roberts Salon in Beverley, who created a sleek, straightened style with blushes of berry red along the mid-lengths and ends.
TV and radio star Reggie Yates made his Colour Trophy hosting debut, commanding the stage with a laid-back charisma that had the 1,000-strong crowd firmly on his side.
Also new for 2018 was the combined show segment, which saw three teams creating individual presentations under the umbrella theme of the ’21st Century Image’.
First, Percy and Reed – led by Adam Reed and Ellenora Dean – sent looks inspired by ‘The Moving Image’ down the three-pronged catwalk. Playing with scale as well as a variety of unusual materials, there were bursts of primary colours on ankle-length feathered headdresses, braids and dreadlocks wrapped in thread and bubble-wrap, and a McQueen-esque antler creation that was dripping in jewels. The show-stopping look was a giant globe of a wig, featuring candy-floss texture and wisps of neon snaking through pastel pink.
Next, Ken Picton Salon got snap-happy with a section dubbed ‘The Instant Image’. Inspired by the on-the-fly editing and trend-hungry tendencies of the selfie generation, the audience witnessed a millennial mermaid with emerald green lengths pose for aerial pictures in the centre of the runway, before being joined by a dreamy pastel afro that was proudly #nofilter.
Social media techniques were aped and exaggerated for the stage, with festival-ready braids supersized and tonal tuning recreated IRL with super-saturated colours.
In the final show slot, Brooks and Brooks pared things back with a photoshoot-inspired ‘The Editorial Image’ spectacular. Taking the audience behind the lens, they emulated a live set, with sculptural, minimal looks emerging to the sound of shutters and camera flashes.
Their palette was strictly pastel, composed of gentle mint greens, airy pinks and powder purples, with hair wrapped in elastic and contained within frayed muslin sheets blasted with hairspray. Each porcelain pose the models struck was accompanied by studio shots of the hair, taken prior to the presentation and blown up two-stories high on the dazzling video screens behind them.
Full results of the L’Oreal Colour Trophy 2018
L’Oréal Colour Trophy Award
Trevor Sorbie, Manchester
L’Oréal Colour Trophy Award – 2nd Place
Charlie Miller Hairdressing, Edinburgh
L’Oréal Colour Trophy – 3rd Place
Jamie Stevens, Clapham
L’Oréal Men’s Image Award
The Boutique Atelier, Cheshire
L’Oréal Men’s Image Award – Runner Up
Atchison Hair, Magherafelt
Afro Look Award
Rick Roberts Hair, Beverley
The L’Oréal Colour Trophy Star Award – Judges’ Favourite
Taylor Clayton Spicer, Paul Edmonds (London)
Northern Ireland – Atchison Hair, Magherafelt
Scotland – Charlie Miller Hairdressing, Edinburgh
North East – Gee Kent Ho Salon, Gateshead
North West – Trevor Sorbie, Manchester
Western – Ken Picton Salon, Cardiff
Eastern – The Gallery Haircutters, Norwich
Southern – So Hairdressing, Kent
London – Jamie Stevens, Clapham