Twitter, Instagram, Facebook, Linkedin… Yes, we know it’s all about social network tools nowadays, but does anything beat sitting down with a human being and actually talking shop? We think not!
Running a salon business can be a very lonely job, which is why we launched Salon Smart back in 2010 as a place for salon owners and managers to come together and share ideas and experiences. Salon Smart 2020 will be no different – there are so many opportunities to meet new people and gain valuable connections that could become lasting partnerships.
Here are our top tips for pow-wowing like a pro:
DON’T BE SHY
Salon Smart is MADE for networking – a relaxed, informative environment to discuss and debate industry goings-on with fellow salon owners and managers from across the country. Don’t be afraid to approach a familiar face in the crowd, a speaker who’s inspired you, a brand you’ve been meaning to reach out to – or team Creative HEAD! The best way to get the most out of Salon Smart is to meet as many people as you can, get chatting and swap contacts – there are lots of exciting collaborations brewing among attendees – we just know it!
MEET & MIX
DO NOT – we repeat, DO NOT – miss a moment of the Meet & Mix on Sunday at 18:45 because this is prime networking time. Armed with a glass of fizz (sure to loosen any nerves!), this 45-minute session provides a unique opportunity to discuss your business goals and challenges with former Salon Smart speakers. See whose brain you can pick here.
THE WORKING LUNCH
Ninety minutes of business networking served up with a plate of tasty food! Leading hair and business brands including L’Oréal Professionnel, Treatwell, 3.6.5 Education, Mutu, Salon IQ, Timely, Prostyles and Phorest will be on hand with exclusive offers and a wealth of business-boosting info and you’re sure to spot some familiar speakers in the midst too – be sure to grab them for a chat!
STAGE SURF (NOT LITERALLY!)
Our onstage experts and industry stars often stay behind after their session ends and can be found frequenting coffee breaks and free time. If you’ve got a question (or just want to pay a compliment), keep your eyes peeled around the event for your opportunity to ask it.
PAY IT FORWARD
Everyone knows when it comes to networking, introduction is the easiest in-road. Chatting to someone who is keen to hit up a colleague or friend of yours for advice? Make their day and give them an intro – likelihood is, they may know someone you’ve been hoping to meet too. Pay it forward with your contact book and reap the rewards.
Social networks are useful, but they are no substitute for direct personal contact, new real friendships and the kind of history you develop with people when they’ve known you for a long time. Throw a couple of glasses of fizz into the mix, and suddenly networking sounds like the most fun pursuit of all!