MIX AND MATCH BRAIDS AT V&A’S FASHION IN MOTION: MINJU KIM

MIX AND MATCH BRAIDS AT V&A’S FASHION IN MOTION: MINJU KIM

MIX AND MATCH BRAIDS AT V&A’S FASHION IN MOTION: MINJU KIM

Hair lead Andrea Daley shares how she created the polished but not perfected look.

The V&A’s Fashion in Motion shows make catwalk couture accessible to a wider audience. Elegantly set against the backdrop of the museum, the ongoing series of catwalk have spotlighted work from some of the greatest designers of our time. In the most recent event, the inaugural winner of Netflix’s Next In Fashion, Korea based designer Minju Kim, shared a glimpse into her joyful, bold style. In a cohesive symphony of youthful playfulness and avant-garde haute couture, Minju’s signature style delivered bold shapes complimented by feminine characteristics.  

In partnership with L’Oréal Professionnel Paris, the hair team was led by Andrea Daley, who created bespoke styles for each model. Inspired by macramé and Korean knots, the core look featured micro-braiding, knots and twisted detailing combined to give a little edge to girly styles.  

“The styles are adaptable for most hair lengths and textures,” says Andrea. “The ‘mix and match’ braids allow for multiple styles from one look and work as a perfect hair up for festivals too.” 

Get the look 

Step one: Prep the hair using L’Oréal Professionnel Paris TECNI.ART Pli to give a mailable texture without compromising on shine. 

Step two: Part the hair in the centre, from hairline to nape.  

Step three: Subdivide the back into four sections (top right finishing just above the ear, top left just to the middle of the ear). Ensure the partings are obviously asymmetric to recreate the look. 

Step four: Split the right-hand side into two ponytails. The top should be high, with the lower one secured at the nape to exaggerate the difference in balance.  

Step five: Now, twist the top ponytail into a short rope braid with the majority of the length left out.  

Step six: Plait the below ponytail and intertwine the length of the rope twist. 

Step seven: On the left-hand side, scalp braid from the hairline to the middle of the ear and then plait.  

Step eight: Then, braid the below section into a skinny plait. 

Step nine: In front of the ear and on the hairline, loosely release the baby hair using the palm of your hand for a softer edge.  

Step 10: Finally, smooth the tails of each braid and the loose hairlines using the L’Oréal Professionnel Paris Steampod for a glass-like finish. 

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GET THE LOOK – HAIR BARCODING FOR KWK BY KAY KWOK S/S24

GET THE LOOK – HAIR BARCODING FOR KWK BY KAY KWOK S/S24

GET THE LOOK – HAIR BARCODING FOR KWK BY KAY KWOK S/S24

The inside spin on session stylist Nick Irwin’s otherworldly look for the futuristic designer.

Kay Kwok is a Hong Kong fashion designer known for his futuristic and contemporary designs. He combines avant-garde fashion with digital influences to create an unconventional aesthetic, perfectly exampled by a 3D-printed custom-made art piece designed for Beyoncé’s Renaissance tour.

His first time working with Kay Kwok, this season Nick Irwin transported us to another planet with a futuristic hair look centred around the concept of hair barcoding. The idea behind the show was to tap into Kay’s references towards futurism, while also maintaining the individuality of each model. With this in mind, Nick and his team were able to craft an almost barcode-like effect using a gelled strip placed in certain areas of each model’s hair. 

The Session Label hero products

The Jelly
“We’ve set the hair with a great product called The Jelly, which gives you a glossy, almost plastic, futuristic feel with the finish. It’s a lightweight gel that you can comb and manipulate the hair with.”

The Coat
“The Coat is a super, super light shine spray. If you use lots of it and spray close to the head, it makes the hair super glossy. We’ve used that with a wide-tooth comb over the surface to a give an almost barcode-like feel to the hair.”

The Strong
“To make the hair hold in the area we’ve added the gel strip, we use The Strong – a super strong hold hairspray.” 

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GET THE LOOK – SPORTS LUXE AT CENTRAL SAINT MARTINS

GET THE LOOK – SPORTS LUXE AT CENTRAL SAINT MARTINS

GET THE LOOK: SPORTS LUXE

At the annual Central Saint Martins White Show, sports luxe styling reigned supreme. Hair lead Clare Hansford shares how she created the wonderful wet-look

BA Fashion students at Central Saint Martins delivered a high energy, high impact catwalk for the annual White Show in December. ‘Sport is our fashion’ was the brief for Clare Hansford of Headmasters, who led the L’Oréal Professionnel Paris hair team. Working with ID Artists and team members from Portfolio salons, collectively they created looks for 140 models with just three hours prep time.

Hair was treated to look sweaty and damp. Depending on what the model was wearing and the hair type, with varying levels of product to reflect how hair can look during sporting activities End results ranged from damp curls around the face to a soaking, wet look finish reminiscent of “playing squash for two hours,” Clare said. Forget your next gym class, this is all the sporting action you need!

As the theme was ‘fashion is our sport’ the hair was treated to look sweaty and damp. Clare and the team created a really high gloss, high shine for a really sweaty look, or something with less product that embraced natural hair at the back but with gel round the front for a glistening hair line. Depending on the model’s hair type and what would work best with the outfit, some had tendrils and waves clinging to the skin, and for others a very high ponytail or braids, but all had a high-shine, glistening ‘sweaty’ hairline.

The hair was prepped with a diluted mix of L’Oréal Professionnel Paris Tecni.ART Fix Max Gel and about a third of water for more pliability. This was great to work with on thicker hair, as made hair easier to work with while also being hydrating. For Afro models, Clare used L’Oréal Professionnel Paris Curl Expression Curls Reviver to detangle and hydrate without weighing down the hair. Finally, any fringes or ponytails were sprayed with a little L’Oréal Professionnel Paris Tecni.ART Fix Design gel spray for a glistening finish.

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