The Beauty Backed Trust launches £5k grant programme

Two types of grants – each worth up to £5,000 per recipient – will soon be available from the Beauty Backed Trust 


Grants of £5,000 per recipient are being made available from the Beauty Backed Trust to help support the beauty industry’s recovery. There will be two types of grants available for hair businesses from 7 October 2021: a Start-Up Grant and a Support Grant.


The Start-up Grant is a financial donation targeted at individuals whose plans to enter or continue a career in the beauty industry were ended last year because of the COVID-19 pandemic. The grant could typically assist with buying equipment, securing suitable workspace or meeting additional training requirements. Each candidate can apply for up to £5,000. Where relevant, equipment or stock may be provided in replacement of a financial donation.


The Support Grant is a financial donation focused on benefiting previously established businesses and freelancers that need additional help and guidance to recover and evolve. Funds may be used to support the continued running of the business, additional training, or the purchasing of new stock. Support grants will be limited to a maximum of £5,000 per business.

The goal of The Beauty Backed Trust is to champion expertise and provide support to everyone within the beauty industry or those wanting to enter it. The Beauty Backed fundraising initiative began in 2020 to support the independent businesses and entrepreneurs within the beauty industry who were directly impacted by the COVID-19 pandemic. After a successful launch, which saw more than £600,000 raised for The Hair & Beauty Charity, Beauty Backed has since evolved into a Trust that aims to workers in the beauty industry.

Applications can be made via, where you’re invited to submit application forms. Applications will be reviewed by Beauty Backed’s Trust Manager to make sure all the required information and documentation has been provided before the Trustees decide if it is something that the Trust can support with. Applicants will then be invited for an interview with at least two of the Trustees.

Beauty Backed Trust logo

Beauty Backed Trust has partnered with Barclays Digital Eagles to provide online training courses to support candidates throughout and after the application process. Successful applicants will then be provided with a mentoring programme for guidance and support throughout their journey, to ensure that the funds are used appropriately and that they are really getting the most out of this assistance possible.

For more information, visit the Beauty Backed website or contact the team here.

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