Blonde; it’s big business. Client demand is soaring, product innovations are the best they’ve ever been, the shade spectrum is off the charts… that’s why this May we are launching a new digital space, in exclusive partnership with L’Oréal Professionnel Paris, Redken, Matrix and Kérastase, bringing together top artists, ground-breaking blonde innovation, tips and techniques to help you build your blonde business. Accessible anytime, anywhere, it’s your ultimate digital blonding resource, prepare yourself for Blonde Unlocked!
And that’s not all. On 10 May, we’ll also be holding a LIVE VIRTUAL EVENT, two hours (19.30-21.30) dedicated to the latest blonde brilliance. We’ve got live trending blonde techniques with Samantha Cusick, Samantha Cusick London, Toni&Guy’s Siobhan Golden and Michael Convey of Convey Salons, alongside an expert panel discussion on the power and value of blonde in business featuring Mayfive‘s Katie Allan, Anna Short, senior colour director at Daniel Galvin Selfridges, Siobhan Jones, newly resident at Blush + Blow London and Darren Fowler, owner of Fowler35. There will also be a look at The Science Behind Blonde PLUS you can come behind-the-scenes as we shoot the Creative HEAD June cover live!
Within the dedicated digital space you can unlock further trending blonde techniques from creative toning to a mirrored blonde, with a series of masterclasses featuring artists including Claire Chell, global creative director, Francesco Group; Nathan Walker, international technical director, Trevor Sorbie; Ria Kulik, artistic director, The HairBank and Emily Mander, owner, Emily Mander Hair. Plus Shop The Blonde enabling you to try the methods yourself with expertly curated bundles from each colourist.
Listen in on the big blonde conversation via podcasts with notable names like Glasgow salon owner, Jack Baxter of Baxter South, Charles Worthington’s Katie Hale, Sally Montague, founder of Sally Montague Hair Group, as well as Lisa Farrall, session artist and founder of WIG London plus browse The Big Blonde Gallery showcasing the most covetable of blonde looks.