This woman will inspire your social media strategy

Salon Smart returns to London on 26 and 27 April 2015, and already the line-up is fast shaping up! First to be announced is marketing specialist and business owner, Laura Caudery.

A former marketing specialist in the luxury market, working for big brands including Burberry and Alfred Dunhill, Laura Caudery knows a thing or two about giving great service. As the award-winning director of Fetcham Park – a stunning wedding and events venue in Surrey (pictured below) – Laura has harnessed the power of social media and made it an integral part of her flourishing business. From engaging with the wedding industry ahead of launching Fetcham Park in 2011 to connecting with brides on a daily basis via Twitter, Facebook and Instagram, Laura has crafted a professional, polished and personal approach to communicating with clients across all the company’s social networking platforms. And it’s all working wonders! Her unique style is securing films, photo shoots, awards, accolades and of course beautiful weddings in what is an exceptionally competitive and demanding marketplace.

We’re excited! Laura’s standout social networking skills, not to mention her own business experience, will provide Salon Smart delegates with refreshingly real insight into how, when and why social media really does its job. Don’t miss her on the main stage on Monday 27 April.