Paul Mitchell
John Paul Mitchell Systems has been serving the professional beauty industry with salon-quality hair products and styling tools for more than 44 years, with a family of brands including Paul Mitchell, Awapuhi Wild Ginger, Tea Tree, Clean Beauty, MITCH, Neuro, and MVRCK.
John Paul Mitchell Systems was the first professional hair care company to take a stand against animal testing and continues its strong commitment to giving back, supporting a wide range of philanthropic causes internationally.
Q&A
Why is it so important to Paul Mitchell to sponsor the Sustainability Hero category?
Sponsoring the Sustainability Hero category is important to Paul Mitchell because sustainability has always been an integral part of the John Paul Mitchell Systems DNA. Our passion for hair and compassion for people and the planet is our priority and we aim to take positive and impactful actions that leave the ecosystems and communities where we operate in a better place than how we found them.
The hairdressing industry has a large carbon footprint, where can people go for advice on greener ways to work?
At John Paul Mitchell Systems we have four key pillars in our sustainability programme to help ensure we reach our goal of carbon neutrality by 2050: Reducing Virgin Plastic; Sustainable & Ethical Sourcing; Reducing Carbon Footprint; and Minimising Waste to Landfill.
What are the top three sustainability areas on which hair professionals should focus this year?
1. Reuse and Refill
2. Reducing Virgin Plastic
3. Clean Ingredients
COMING UP THIS YEAR
AWAPUHI WILD GINGER HYDRASOFT SHAMPOO, CONDITIONER AND GLOSSING TREATMENT
Discover the secret to silky-soft, shiny hair. Infused with HydraTriplex, this treatment will transform hair with deep hydration, supreme softness, and glass-like shine without the weight.
CLEAN BEAUTY COLOR PROTECT & COLOR DEPOSITING TREATMENTS
Give colour-treated hair the ultimate TLC. Infused with pomegranate extract and borage oil, these gentle formulas cleanse and condition strands as they protect hair colour.
COLORWAYS VIBRANT SEMI-PERMANENT HAIR COLOR
Superior color retention. Formulated with medium dye load for maximum deposit, vibrancy and greater longevity with minimal off-tone fading.
FROM US, TO YOU
Salon professionals are at the heart of everything we do at Paul Mitchell. We know that by working together we can make our industry more sustainable and more successful. Good luck with your entry and thank you for all the great work you do for sustainability and our planet.
Paul Mitchell UK Team