L’Oréal Colour Trophy Reveals Sweet Winner In Dublin

Zeba Hairdressing wows with AI-inspired show

by AMANDA | INFORM

Brown Sugar is celebrating – the salon group scooped the overall winner prize at the 2025 L’Oréal Colour Trophy Grand Final.

Held at the Dublin Royal Convention Centre, the event saw Graham Santelíz Molly and James Coleman win the top prize for Brown Sugar South William Street in Dublin. Judges on the night included the likes of Sally Brooks, Errol Douglas MBE, Robert Eaton, Alan Edwards and Abigail Spencer.

L’Oréal Colour Trophy Second Place: Anthony McHugh, Reds Hair Salon

L’Oréal Colour Trophy Third Place: Sian Lloyd, Hillary.ie

Hosted by TV presenter, fashion designer, and podcast host Brendan Courtney, the night also saw Anthony McHugh at Reds Hair Salon in Dublin snag the second place trophy, while Sian Lloyd from Hillary.ie in Dublin nabbed the third spot.

Host Brendan Courtney

STAR Award Winner: Holly Coffey, StyleClub Pavillions

Spotlighting up and coming talent, Holly Coffey from StyleClub Pavillions in Dublin was named the STAR Award winner.

In the Moving Image Award (UK & Ireland), Headmasters Walton’s Mia Barraball secured top spot. Alisha Drew, Jessica McDermott, Katie Miller, Olivia Braithwaite and Rosie Davies were all named winners of the Future Talent Award for the UK & Ireland.

Zeba Hairdressing

In a jaw-dropping stage show, Mark Sherwood and the Zeba Hairdressing team explored the evolving role of AI in hairdressing – from early robotic imagery to today’s hyper-real visuals that blur the line between reality and AI-generated looks.

The team from Neville Hair & Beauty, including founder Neville Tucker and Jack Merrick-Thirlway, wowed with a balletic take on texture and length dialled up to full glam power.