Anxious? L’Oréal Professionnel Paris is offering free access to the Calm app
New partnership aims to help stressed stylists in tandem with Head Up initiative.
About 2,000 hours a year – that’s how long stylists listen to their clients, according to a study by Samaritans. It’s well known that hairdressers and barbers hear some intensely personal and potentially traumatic tales from their clients, offering advice and support alongside colour and styling. Is it any wonder that 65 per cent of stylists have told a L’Oréal study that they’ve experienced anxiety, burnout or depression at some point during their career?
In a move to offer extra practical help to those feeling stressed, L’Oréal Professionnel Paris is partnering with the app Calm to offer three months of free access, with 50 per cent off Calm’s annual subscription price following that free period. This follows the launch last year of the Head Up initiative from L’Oréal Professionnel Paris, which offers free online training to stylists on its Access platform, with its tools including meditation, breathing and movement exercises. Since its launch, more than 92,000 hairstylists from 25 countries have completed the first training module.
Via the Calm partnership, stylists can access masterclasses and relaxing stories to enhance sleep quality. The meditation, sleep and relaxation app – which usually offers a one-week free trial – has seen more than 120 million downloads, with easy access to resources available 24/7 in seven languages.
The Head Up X Calm subscription is available via L’Oréal Access or lorealprofessionnel.co.uk/headup.
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