Shag! by the team at Shag salon skips models, turning to its own clients to capture raw beauty and unapologetic personality – proving every salon should leave you feeling this empowered.

HAIR: Joe Sirry, April Taylor, Phoebe Friend, Cory Weston, Miles Spooner, Rosie Lewis, Amy Melbourne Cresswell   

PHOTOGRAPHER: Henry Gorse  

PRODUCTS BY: Davines 

MAKE-UP ARTIST: Tina Khatri, Sasha Chudeeva, Mai Saito   

GRAPHICS: Amelia Scott