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The Wonderful World of Wicked’s Hair Design: An Exclusive Conversation with award-winning hair artist, Frances Hannon

The Wonderful World of Wicked’s Hair Design: An Exclusive Conversation with award-winning hair artist, Frances Hannon

The Wonderful World of Wicked’s Hair Design: An Exclusive Conversation with award-winning hair artist, Frances Hannon 

Behind the scenes with the creative force who gave each corner of Oz its own hair identity in this year’s most-discussed film 

by CAITLYN | CONVERSATIONS

Frances Hannon
When tasked with creating the hair designs for one of the most anticipated film adaptations of the decade, Frances Hannon knew she had to strike a delicate balance between honouring the beloved source material and crafting something timelessly cinematic. As the award-winning hair designer reveals in our exclusive interview, bringing Oz to life required an army of talented artists, innovative techniques and meticulous attention to detail. Having just completed what she describes as “maybe the hugest creative film I have ever had the pleasure of working on,” the veteran hair designer is eager to share the magic behind bringing Oz to life, one strand at a time. 

From 4 AM call times to managing teams of over 100 artists, the scale of Wicked‘s production required military-like precision combined with creative innovation. “We had roughly 300 crowd in the chair, as well as 80 plus principals on set at a given time,” Frances explains. “The main actors, like Cynthia and Ariana, would often be in the chair at 5 AM, which means your artists are there at 4:30 to be ready and set up for them.” 

But such a massive undertaking doesn’t materialise overnight. Let’s go back to the beginning of the story, before the magic of Oz came to life, before the first wig was styled or character was designed. 

 “When Wicked came out, I took my two daughters to see it several times because they adored it,” she shares. “I loved the theatre production, and The Wizard of Oz was such a part of my world growing up. So, when Jon [Chu] chose me, I felt incredibly lucky.” 

This personal passion shaped Frances’ approach, but collaboration was key. Working closely with costume designer Paul Tazewell and director Jon M. Chu, she developed distinct visual identities for every corner of Oz. “We weren’t tied to anything,” Frances explains. “Jon and Marc [Platt, producer] were wonderful collaborators and allowed me to bring all my ideas to the table.” 

The process began with the principal characters. An early test with Cynthia Erivo revealed a critical insight for Elphaba. “We had the green ready, but the original hair colour didn’t work. It was immediately clear that it needed adjustment,” she recalls. 

The Inspiration  
For Elphaba, the journey is reflected in her hair. “Elphaba as a character has no vanity,” Frances explains. The solution came in the form of micro braids, which brought depth, texture, and a sense of history. “It really had a background to it that worked for our Elphaba,” she says. 

As Elphaba grows in her power, her hair evolves subtly. “We made her hair longer, darker, and slightly wilder to reflect her strength,” Frances adds. These changes had to work in harmony with the rest of her design. “With the dark hat and high-necked black costumes, it was important to keep her face clear so the audience could always read her emotions.” 

For Glinda, the keyword was “timeless.” Frances designed her early look to feel soft, accessible and glamorous. “For her younger days, we kept her hair shorter, a much warmer blonde, and styled it very simply — like a little clip to one side, sort of keeping her quite old Hollywood looking, but being very accessible to our world now,” she explains. 

As Glinda steps into her role as the Good Witch, her hair transforms into something more elaborate. “It becomes longer, paler and the styling follows the curves of the set and costume design,” Frances notes. “We wanted her look to feel timeless, so it could still resonate in 30 or 40 years.” 

But creating these distinct character looks was only part of the challenge. Frances and her team had to develop unique visual identities for each region of Oz, ensuring that every citizen’s hair told a story about where they came from and their place in this magical world. 

For Munchkinland, the aesthetic was textured and colourful. “It’s an agricultural region — their hands are stained with tulip dye, and their hair reflects that working life,” Frances explains. “We went for reds of a million shades and simple styles as if they’d done it themselves under their hats.” These choices weren’t just aesthetic – they helped identify Munchkins even when they appeared in other settings. “You had to be able to distinguish them in any room, like in the Shiz University, or Ozdust Ballroom.” 

Emerald City, in contrast, was sleek and extravagant. “It had to feel sophisticated, architectural and controlled,” Frances says. “We mirrored that in the hair, beards and facial hair, drawing inspiration from shapes in architecture and nature.” 

Even smaller details were meticulously considered, like the beauticians in the Emerald City nail salon. “They only had two types of coloured hair,” Frances reveals. “I used that kind of uniformity in several areas to create visual cohesion.” 

For Winkie Country, the palette was cooler and more polished. “It’s all blues and darker, cared-for hair,” Frances says, while the Uplands, Glinda’s homeland, were inspired by Scandinavian tones. “We kept it blonde and fairer, reflecting that softer, lighter palette.” 

Technical Execution 

The ambitious scale of Wicked demanded technical mastery. “Wigs were the backbone of the film,” Frances explains. “We baked hundreds of wigs overnight in industrial ovens to ensure they held their shapes throughout 12-hour days of dancing, singing and stunts.” 

For Elphaba’s character, those micro braids became a cornerstone of her look. “We plaited them directly into the wig to add structure and control. It was labour-intensive but worth it because the braids held beautifully while giving us that raw, textured edge we wanted.” 

Glinda’s hair, in contrast, required a delicate touch. Frances relied heavily on steam-heated rollers and tonging to create soft, sculptural waves. “Her hair had to look light and romantic but still hold its shape. We used very lightweight products to keep the texture alive without weighing it dow.” 

Durability was a constant focus, especially for Elphaba and Glinda. “You can’t have hair falling apart halfway through a scene,” Frances notes. The solution came in the form of hand-tied, layered pieces and strategically hidden micro braids that locked styles into place without sacrificing movement or realism. “We had to think about every action the actors would take — from running to spinning to cartwheeling — and prepare for it.” 

From intricate braiding to maintaining durability for high-energy choreography, the sheer scope of the project demanded nothing less than perfection. 

For the crowd scenes that brought Oz to life, speed and precision were key. “We sometimes had just minutes to transform hundreds of extras,” Frances shares. Munchkinland’s textured, colourful styles relied on a mix of pre-dyed wigs, quick setting, and clever styling tricks. “We wanted it to look organic — like they’d done it themselves — so we focused on layers, natural shapes, and imperfections.” 

In stark contrast, Emerald City’s sleek and sculptural looks required meticulous styling and polishing. “It was architectural in its detail,” Frances explains. Beards and facial hair were just as carefully considered. “Everything was about control and sophistication — from the angles of the hairlines to the way curls were set and positioned.” 

Frances’s team had to be concerned with more than just human hair, including the hair on Fiyero’s horse. “We shaved and dyed the horses’ manes and tails with a Japanese product that had been rigorously tested for safety,” she reveals. To enhance the look, they added blue-dyed hair extensions, adjusting the direction of the manes to ensure a uniform visual flow on screen. “It’s the kind of detail most people won’t notice, but it all contributes to the film’s overall aesthetic.” 

Words to the Wiser  

For those aspiring to work in film and television, Frances shares practical advice, grounded in her years of experience. The first step? Develop a wide-ranging skill set. “You need to learn wigs, extensions, cutting and dressing,” Frances emphasises. “You’ve got to know all of it. If you can get experience in theatre, I’d say go for it because theatre teaches you durability — that’s so important in film.” 

Durability is a recurring theme in her work. “Whatever you’re creating, it has to last. On a film set, the style might have to hold up for hours, through stunts, movement, lighting and sweat.” Knowing how to prepare hair to withstand these conditions is an essential part of the job. 

Equally important is the ability to collaborate. Hannon stresses that film is a team effort, requiring open communication across departments. “You’re constantly working with the costume designer, the director and the actors to align everything. It’s about the character, not the hair itself. You’re there to serve the story.” 

 

 

For those just starting out, persistence is critical. “You’ve got to keep going and keep knocking on doors,” she advises. Breaking into the industry takes determination and a willingness to begin wherever opportunities arise. 

Above all, Frances encourages young artists to stay curious and committed to their craft. “Learn as much as you can, take every opportunity to practice, and never stop trying.” 

Additional Credits:

Principal Key Make-up and Hair artist- Sarah Nuth

Key Hair and Make-up- Johanna Neilsen

Crowd Supervisor- Laura Blount

Make-up artist to Elphaba- Alice Jones

Hair stylist to Elphaba- Sim Camps

Make-up Artist to Galinda- Nuria Mbonio

Hair stylist to Galinda-Gabor Kerekes

Make-up artist to Jeff Goldblum-Vicky Lange

Make-up artist to Jonathan Bailey- Lara Prentice.

 

“Going Grey Is Fine If A Client Suits Grey Hair, But They Are The Exception”

“Going Grey Is Fine If A Client Suits Grey Hair, But They Are The Exception”

“Going Grey Is Fine If A Client Suits Grey Hair, But They Are The Exception”

Salon owner Gustav Fouche discusses the pros and cons of clients transitioning to grey and why ‘growing old gracefully’ isn’t the same for everyone

by KELSEY | CONVERSATIONS

bebop team members
Gustav Fouche
“I always say going grey is fine if a client suits grey hair, but they are the exception. For most people, they see ‘going grey’ as just leaving the hair to go grey naturally, which doesn’t work, because it doesn’t suit the skin tone. It requires work to make grey hair look good.”

“More and more, I see other hairdressers suggesting clients transition to grey but that massively impacts business. All of a sudden, clients think, ‘Oh, we can just leave our hair.’ It encourages them to leave the salon and do nothing with their hair going forward. The result? You have regulars who used to visit every six weeks now no longer visiting at all.”

“A lot of people discuss growing old gracefully, but what does that even mean? It’s each person’s individual wants and needs. For my clients, I encourage them to be outrageous. I love outrageous. Let’s shock the people. When people walk in the street, let them look at us, be quirky and bring out all your uniqueness. That’s what I love. If your uniqueness is to be very Chanel, then that’s fine. And if your uniqueness is to be very Alexander McQueen, then that is also okay. But let’s bring some personality, whatever level of scale that is, let’s encourage clients to show it in their looks, whatever their age.”

“Really look at your client. To give them the most flattering result possible, the perfect grey requires salon services. That may not be every six weeks, but rather an appointment every eight to 10 weeks (or at the most four times a year) to make the grey creamier, to add texture or whatever is required for them to look amazing.”

“A lot of people discuss growing old gracefully, but what does that even mean? It’s each person’s individual wants and needs.”

“We need to look at ways to keep them coming back – it’s the same for balayage clients! If you only see a client once in four months, do you realise how many clients you need to see to actually have a full diary? On a typical day, if you see six clients and they come every four months across a five-day working week, that is 30 clients. If you think of this across a four-month cycle, that’s 500 people that you need to have as clients. That is massive for a general diary, which is typically 180 clients. The reality is you would need to see double the number of clients to have the same outcome.”

Gustav with his client June

“As an industry, we need to look at how we will survive. I have grey-haired clients, but they will see me for a gloss, toner or neutralisation. They do not leave their hair to its own devices. Look at each client as an individual and see what you can do to enhance because every single client’s hair can be enhanced. And it may be very subtle. Speak to your clients – find out what they like and what they dislike – and tap into what makes them unique. The key is offering bespoke services tailored to their needs.”

Gustav’s salon

“A lot of my older clients now have a pink or purple piece in their hair, and that is the attitude that we should embrace. Let’s uplift people. Let’s take them to a place where they can stand and look and just be happy and confident. I think women are the best things ever, and we as hairdressers should celebrate them and help them grow in confidence by bringing out that inner reliance in them. I think that is is the true skill that hairdressers have.”

The Last Word on… Launching Your Own Hair Brand

The Last Word on… Launching Your Own Hair Brand

The Last Word on… Launching Your Own Hair Brand

What does it take to build a haircare brand? Salon owners and stylists share how they transformed their passion into products...

by CAITLYN | EXPLORE

Image credit:  Ian Schneider from Unsplash 

It may sound like total vanity – to launch your own hair brand and see your name on a bottle! – but for many salon owners, the idea comes from a desire to offer something they couldn’t find in the existing market. Katy Grimshaw, founder of Spectrum One salon and its namesake hair extensions, recalls how her frustrations as a freelancer led her to take the plunge. “The quality of other brands wasn’t great, and I wanted to build something reliable that other hairdressers could trust,” she says.  

Similarly, Deborah Maguire and Katie Hemming, co-founders of hair supplement brand Seed & Soul and LoveHair Salon, were driven by their expertise in hair health and their understanding of clients’ needs. “We knew that we could offer something truly beneficial, especially for women dealing with hair loss, and that pushed us to create something with real value,” shares Deborah. 

Stylist Kieran Tudor, co-founder of CENTRED, was inspired to create his brand after helping his wife and co-founder, Laura, recover from hair loss. “There wasn’t a natural solution that encapsulated both internal wellbeing and hair care, so we created the products we wished existed.” 

Phil Smith, founder of Phil Smith Hair and Smith England salon, found his inspiration to create a brand from seeing others succeed in the industry. “I met Umberto Giannini on holiday in 1997, and when I saw his success, I thought ‘Why not me?’. That started the journey of creating my own range.” 

Transitioning from an idea to a full-fledged brand needs more than just passion – it requires a deep understanding of your craft, something all these founders gained through their work behind the chair. Salon owner Paul Bryan, founder of haircare line StaticJam, emphasises how years of salon experience informed his product development. “Every day in the salon gave me new insights into what clients really need,” he argues, citing clients coming in with hair that lacked strength, moisture, or both. For Katy Grimshaw, being a stylist helped her refine her hair extensions. “My time in the salon taught me exactly what hairstylists like me wanted from a product. It made all the difference in shaping Spectrum One extensions.” 

But expertise alone doesn’t make the process easy. Once a brand is launched, the real work begins – managing the daily operations of both a salon and a product line. Phil Smith knows this challenge well. “Running two businesses at once is hard, there’s no way around it. You have to constantly juggle responsibilities.”  

“I couldn’t balance it all without the help of my team,” agrees Katy. “Running the salon and the brand simultaneously requires a lot of support.”  

For any stylist or salon owner considering their own product line, the advice from these founders is clear: start with a solid foundation and stay true to your vision. “It’s all about finding your niche and sticking with it,” Kieran Tudor advises. “Focusing on what you do best is crucial for success.” 

Paul Bryan emphasises the importance of a strong unique selling point. “If you want to stand out, you need to solve a problem and build your brand around that solution.” 

Authenticity is key, adds Deborah and Katie. “Be genuine and believe in what you’re creating. That’s how you build something that resonates with both clients and stylists.” 

Finally, it can be a risk – it’s an expensive undertaking – so consider help. “You need to have financial backing. Find an investor early on so you can focus on building the brand without worrying about cash flow,” adds Phil.  

 

Katy Grimshaw, founder of Spectrum One Salon and Extensions

Paul Bryan, founder StaticJam and Paul Bryan Salon

Phil Smith, founder of Phil Smith Hair and Smith England salon

Deborah Maguire and Katie Hemming, co-founders of hair supplement brand Seed & Soul and LoveHair Salon

Kieran Tudor and Laura Tudor founders of CENTRED

From Freelancer to Founder: How Katy Grimshaw Built Spectrum One 

From Freelancer to Founder: How Katy Grimshaw Built Spectrum One 

From Freelancer to Founder: How Katy Grimshaw Built Spectrum One 

As a freelance hairstylist, Katy Grimshaw saw a gap in the market and turned her frustration into a thriving brand with Spectrum One.

by CAITLYN | FREELANCE, BUSINESS

As a freelancer, Katy Grimshaw quickly realised that relying on inconsistent hair extension products was a major obstacle in her career. “The quality of other hair extension brands wasn’t great and super inconsistent. As a freelancer, I felt the effect of instantaneously having to be solely responsible for fixing things when they weren’t perfect,” she explains. This frustration sparked her journey from stylist to entrepreneur, eventually leading her to create Spectrum One, a brand that solved her professional struggles and has become a trusted name for hairdressers across the industry. 

For Katy, the leap from freelancing to building her brand was fuelled by a need to provide reliable, high-quality extensions that she and others in the industry could count on. As she launched her salon, she knew she needed more control over the products she used. “I wanted to have my own hair extensions brand to coincide with launching my salon. I had the dream of leading the brand as a hairdresser myself,” Katy adds. This vision marked the beginning of Spectrum One, created out of necessity but driven by Katy’s ambition to make an impact in the hair extension market. 

Katy’s experience behind the chair became a powerful asset as she transitioned into product development. “It really helps being a hairdresser and working hands-on behind the chair with the hair extensions all the time because you see firsthand what your clients want and need, and in turn, what our professional customers, the hairstylists, want and need,” she comments. Her daily work provided the insights she needed to innovate, allowing her to craft solutions that addressed the pain points of her clients and fellow professionals alike. “It helped to determine the types of hair and methods I wanted to innovate and develop, and the colours we chose – it’s the driving force behind the whole brand.” 

While Katy’s knowledge as a stylist shaped the development of Spectrum One, the journey wasn’t without its hurdles.  “Finding a supplier was by far the biggest challenge. I thought the first supplier I found was the best ever, but I’ve still got around £60,000 worth of stock stashed downstairs in the salon thanks to them,” she exclaims. Despite these setbacks, Katy saw each obstacle as an opportunity to refine her business practices. “We tightened everything up, especially supplier communication.” Her perseverance and attention to detail ensured that Spectrum One could deliver the consistent quality she had originally set out to achieve. 

As Spectrum One grew, so did the demands of running both a brand and a salon. Katy learned that having the right team in place was critical to balancing these two worlds. “Alone I really can’t balance it, making it work completely relies on the support of my team,” Katy comments. Her team became integral to ensuring the success of both sides of the business.  

“I can’t have just a brand or just a salon – one doesn’t make sense without the other.” The synergy between her salon and brand allowed Katy to continually test and improve her products, keeping her at the forefront of innovation in the hair extensions industry. 

Katy’s journey offers valuable lessons for other stylists, freelancers, or salon owners looking to create their brand. She encourages others to embrace the challenges that come with entrepreneurship. “It’s not something that’s very easily done, so it needs careful consideration. There’s a time investment to consider as it takes years of testing before you can even go to market.” 

 “A mistake I made was underestimating how many hats I’d have to wear. I’m not just a hairdresser with a hair extensions brand, I have to understand sales, marketing, distribution, SEO, e-commerce retailing, websites, social media, and the list goes on.”  

Katy Grimshaw’s journey from a frustrated freelancer to the founder of a leading hair extension brand shows that innovation often comes from personal challenges. By turning her frustrations into opportunities, she was able to create Spectrum One, a brand built on quality and trust. Her words to aspiring brand creators: “It takes years of hard work, but the reward of seeing your vision come to life is worth it.”

The Cool Huntress

The Cool Huntress

The Cool Huntress

Zoë Irwin is the talented stylist who’s shown us how to predict, name and package hair and fashion concepts in a way that makes journalists swoon and consumers want to buy. Where on earth would this industry be without her?

by CATHERINE | CONVERSATIONS

 
Zoe Irwin

The Independent calls her “the Stella McCartney of hairdressing”. Her Liberty print styling menu caused a beauty blogger meltdown. And such is her industry kudos that John Frieda asked her to join his salon group as creative director. Zoë Irwin is a truly original and inspiring hairdresser, and it’s fair to say the world of hair would look very different without her imprint.

Ah, yes, her imprint. Zoë has taught us so much. In 1998 she was one of the first to show that it was possible to combine session and salon work, assisting Guido Palau every season for 10 years, while holding down a series of high-profile roles at top London salons. In 2000 she persuaded top fashion photographer Stuart Weston to shoot a hair collection for the legendary Soho salon, Stage Door, where she was creative director, paving the way for a whole new wave of hair and fashion collaborations to follow (previously, the hair world had not been deemed cool enough for fashion photography). And from the get-go she has drilled into us how translating trends from the world of fashion into consumer-friendly hair services can unlock lucrative new revenue streams for our hairdressing businesses. Oh yes, this girl means business.

Zoë’s work blends traditional technique, honed over her remarkable 40-year career, with new concepts developed from her deep understanding of youth culture – she plays with fabrics, language, colour and more, always staying one-step ahead of the game. As a result, brands, magazine editors and fellow stylists have sought out her creative direction and predictions, which are always expertly referenced, emotively named and beautifully packaged.

 

Zoe Irwin

The Independent calls her “the Stella McCartney of hairdressing”. Her Liberty print styling menu caused a beauty blogger meltdown. And such is her industry kudos that John Frieda asked her to join his salon group as creative director. Zoë Irwin is a truly original and inspiring hairdresser, and it’s fair to say the world of hair would look very different without her imprint.

Ah, yes, her imprint. Zoë has taught us so much. In 1998 she was one of the first to show that it was possible to combine session and salon work, assisting Guido Palau every season for 10 years, while holding down a series of high-profile roles at top London salons. In 2000 she persuaded top fashion photographer Stuart Weston to shoot a hair collection for the legendary Soho salon, Stage Door, where she was creative director, paving the way for a whole new wave of hair and fashion collaborations to follow (previously, the hair world had not been deemed cool enough for fashion photography). And from the get-go she has drilled into us how translating trends from the world of fashion into consumer-friendly hair services can unlock lucrative new revenue streams for our hairdressing businesses. Oh yes, this girl means business.

Zoë’s work blends traditional technique, honed over her remarkable 40-year career, with new concepts developed from her deep understanding of youth culture – she plays with fabrics, language, colour and more, always staying one-step ahead of the game. As a result, brands, magazine editors and fellow stylists have sought out her creative direction and predictions, which are always expertly referenced, emotively named and beautifully packaged.

“Zoë’s work is inimitable in that her references offer deep knowledge of her craft – historically, socially and culturally. Her references start not with a trend but from the bare basics of where a style began and she is a teacher to us all (a 1960s style; ears will be covered, stemming from The Beatles).” Ellen Burney, Vogue contributor

“What’s been key to my career is how each different part embellishes the others,” says Zoë. “By doing the shows with Guido, I was seeing hair trends six months ahead of time, and because I worked in a salon, I was able to turn that into something for my clients, which other session stylists couldn’t do because their world was quite separate back then. I started launching styles with names and a whole feeling behind them because that was how Guido worked; it was always about the concept of character. So, for example, for the hair at Chloë, we didn’t tong like we did in the salon. Guido would explain it was as if the woman was looking in the mirror getting ready, so she’s going to do this, and this. And that’s how I learned to tong. It wasn’t the technical way, it was with character.”

This creative foresight, coupled with her ability to build stories around hair that incorporate trend, fashion and historical context, instantly made Zoë a favourite among the beauty press – but not without some clever strategic thinking, too. “I was very young back then and competing for page space with big-name hairdressers, so I decided to target the interns – to do their hair and tell them about my ideas. And most of those young girls have gone on to land the top jobs in beauty, and we’ve remained genuine good friends along the way, mainly because I’m such a fan-girl about journalists and I just love spending time with these women.”

Hannah Betts (The Times, The Telegraph), Rose Beer (ES magazine), Amy Bannerman (pre-loved style director at eBay)… Zoë is friends with them all, but is also aware that they are highly knowledgeable about beauty and that every new trend she launches needs to be authentic and impressive – something she is at pains to teach other hairdressers. “Imagine Vogue is going to call you tomorrow and ask you about fringes,” she declares. “What are you going to say? You can’t use ‘hairdresser speak’! The language you use has to translate into something they can write in their magazine. So, I try to bring that out of my students, getting them to spend a lot of time describing a specific shade of blonde, for example.”

A self-confessed “hair nerd”, Zoë has always fully immersed herself in whatever task she set herself. She learned French so she could study hairdressing in France (her impressive chignon is what led Guido to invite her to join his team); she went to Milan to study trends; she signed up for Central Saint Martins’ Cool Hunting course and studied Fashion Journalism at the London College of Fashion. It has all paid off – handsomely. “In the hair world, being a creative director means you’re part of the art team, but for me, being a creative director is about creatively embellishing the salon. I realised quite quickly that if I learn about things, then I can design something, and with my press contacts I can get it published.”

And what success! For Headmasters, she launched the Kitten Haircut, featuring a new silhouette inspired by Paris Vogue shoots with Guido (Vogue, ELLE, The Sunday Times). For Hari’s, she designed Cobain Chic, a dip-dye colour treatment aimed at attracting a younger clientele (Vogue, Grazia); the Prada Laced Nail, based on the intricate dress designs of the season (Sunday Times Style); and Skin & Hair Salads, nutritional foods and juices targeting different hair types (Vogue, Harper’s Bazaar, Tatler and Grazia). Then, for Taylor Taylor in Liberty, it was the Tie it Up menu that breathed new life into the store’s heritage prints with strips of fabric woven into Frida Kahlo-esque up-dos (Tatler, Harper’s Bazaar). And for John Frieda, it’s been the Liquid Brunette mocha-noir colour service (The Telegraph) and the fawn-inspired Bambi Blonde (too many titles to mention – this one went stratospheric!), among others. But achieving so much press success doesn’t make life easier for Zoë: “When something goes big, it creates huge pressure for the next trend. John Frieda’s is a big name and I don’t want to let the team down. But [salon owner] Nicola [Clarke] is super-encouraging. We collaborate a lot on naming the trends and coming up with the right language to use around them.”

Staying relevant over a period of 40 years is difficult in any industry, but in Zoë’s role, the pressures become especially enormous. She’s mastered the art of spotting trends, but what about more practical things, like social media?  

“I feel like social media has come along and made everything very difficult because brands are just obsessed with numbers. It puts us under insane pressure,” says Zoë. “And what breaks my heart is that to satisfy the KPIs people want now is not necessarily about being creative. So, I can do a really beautiful shoot, and it will flop, while someone will film themselves clowning around, and it will attract a big audience. I know that’s how it works, but I just can’t bring myself to do that.”

“Five, 10 years ago, my Instagram used to represent who I was and I’d never lose the job. Now I feel like I have to produce work that I hope will satisfy some brands and I’m not sure I can do that while maintaining my integrity. I grew up doing beauty shoots with Tatler and Glamour and everything looked editorial and pretty, but that doesn’t work on social media. Things have got to be shot through a phone and look raw, and I think a lot of hairdressers of my generation really struggle with that rawness.”

Teaching and inspiring young hairdressers is a passion of Zoë’s – and one that has never diminished throughout her career. In 2002 she co-launched Project X for the Fellowship for British Hairdressing, a programme that encouraged aspiring young stylists to incorporate influences such as art and architecture into their work. Now, the Fellowship have asked her to return, in a new role that will see her look after the organisation’s colour teams.

“Initially they asked me if I wanted to go back into Project X, but I was like, ‘You know what? I want to do something different’. So, I want to do colour, but I want to do colour my way, and I’m really excited about it. I find education very fulfilling. I have people come up to me and say, ‘I did your class 25 years ago, and I still really love it’. And the other day someone came up to me from Headmasters and said, ‘Everyone wants you back for a seminar’. When I’m teaching people, that’s where my complete obsession with hair comes across.”

Having recently moved out of London to Hastings, where she’s been able to buy her home outright (“I had found myself taking on jobs I didn’t want to do because of needing money, so I decided to take away that worry”), Zoë is finding a sense of fulfilment in this new phase of her career, people-watching on her commute to work and studying life-coaching. “Things feel more peaceful,” she says. “I have the luxury of time to really look at things that I’m interested in.”

And when she looks back at her incredible 40-year career to date, Zoë feels nothing but happiness. “I feel like relationships are formed in hairdressing that are truly magical – we’re like a family that has basically grown up together. And this industry has always allowed me to go outside, explore other worlds, and then bring what I’ve learned back into the fold. It’s always given me the freedom that I’ve wanted, and I have never, ever been bored. I’ve been accepted.”

 

The Last Word on… Bleisure

The Last Word on… Bleisure

The Last Word on… Bleisure

Post-Covid, work routines for many have been altered hugely. Can you achieve the perfect balance between work and leisure? 

by CAITLYN | CONNECT

In an ever-evolving world, a new trend is gaining popularity in how we’re working: ‘bleisure’, a combination of business and leisure. With the rise in hairstylists being self-employed and digitally savvy content creators, balancing work and leisure is a harmonious balance many are struggling to find. Many hairdressers are now opting to work split weeks, where they’re doing a few days behind the chair and then the rest of the time creating content, educating in workshops around the country (or the globe), travelling for show and platform work, working for brands as ambassadors, etc. Business owners – both independent stylists and salon owners – still need to run a column or salon while they travel. With its promise of greater balance, bleisure can help reduce burnout, boost creativity and provide relaxation. 

“Incorporating leisure into your work routine supports work/life balance. It offers relaxation and rejuvenation, reducing stress and burnout while contributing to personal growth,” explains Sonia Magnier, a former hairdresser, who’s now a holistic business and life coach.  

One of the biggest challenges for hair pros is setting boundaries between work and personal time. Sonia recommends creating a clear separation between the two. “Plan your schedule in a way that allows you to fully switch off during your leisure time. When you’re at work, give it 100 per cent, but when you’re off, make sure you fully relax without thinking about work.” 

But what does this look like for those working in salons, and how do professionals integrate leisure into their routines? Salon owners and freelance stylists are finding creative ways to prioritise their wellbeing without compromising their careers. 

Frazer Wallace, a stylist from The Haus Studio in Dundee, has found that being self-employed allows him to integrate leisure more effectively into his routine. “It’s given me freedom. I decide when I get time off or say no to work if I need a break,” he says. Despite working more hours overall, Frazer feels the trade-off is worth it because of the control he has over his schedule. 

His ability to set personal boundaries – such as ensuring he takes at least four weeks off per year – helps him manage his workload while also making time to relax. His advice for other stylists looking to integrate leisure into their routines is to ensure they are financially secure in their base work, so they have the flexibility to take breaks without feeling pressure to overwork. 

For salon employers, fostering an environment where leisure is prioritised can lead to happier, more productive staff. Lorraine Naughton, the owner of OB1 in Maynooth, believes that work/life balance is essential to enabling stylists to live fully. After the pandemic, she implemented changes to her salon’s structure, prioritising flexibility. “It’s important that they get to live the dreams they want to live, while also having a job they love and a company they enjoy working in,” she says. 

At OB1, staff members set their own working hours. This structure gives stylists the freedom to pursue their personal lives, spend time with family, and practice self-care. “When the team is happy, the clients are happy, and the whole salon thrives,” Lorraine adds. This flexibility has been key to retaining talent and maintaining high morale in her salon. 

The danger of burnout is real in hairdressing, where the pace is often relentless; making time for leisure is essential. Frazer stresses that while burnout can be part of the job when you’re ambitious, it’s critical to avoid pushing too far. “The key is to ensure that your downtime truly rejuvenates you,” he advises. 

At OB1, Lorraine has created a culture of care that prioritises mental health and wellbeing. Her team has access to wellness resources, such as mental health apps and counseling services, that help them manage the stresses of the job. “We encourage everyone to support each other, check in regularly, and make sure no one is feeling overwhelmed,” Lorraine explains. 

Image credit: Antonio Gabola from Unsplah