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Right Here, Right Now

Right Here, Right Now

Promotion

Right Here, Right Now

Future styling, today – this is the BaBylissPRO Drying Wand, the next generation of professional drying

by AMANDA | INFORM

Handcrafting hair finishes custom to each and every head of hair is your raison d’être, with your scissors and your brush a natural extension of your hand, curating that result. Let’s take that idea even further. What if your hairdryer could also work as an extension of your arm, allowing you to get closer, to turn more easily, to work even more symbiotically with your body?

The Drying Wand is the next generation of drying from BaBylissPRO a reimagined hair tool, developed with professional stylists in mind and in collaboration with working hairdressers to ensure that the end result met their highest standards.

Allowing you to work as freely as possible, the Drying Wand features patented air technology that reduces drying and styling time. A fast, quiet and long-lasting digital motor delivers powerful, concentrated airflow thats optimised through the uniquely designed air outlet.

With modern stylists and their clients central to its genesis, the Drying Wand works with three redesigned attachments for effortless results on all hair types. The concentrator nozzle delivers even more precise airflow, while the straightening pik attachment (which securely clicks in place to stay put) lifts, stretches and smooths coily and curly hair. Take a closer look at the larger diffuser and you’ll spot super long prongs, allowing you to get closer and boost drying efficiency for textured hair while minimising frizz.

Syd Hayes – salon owner, international session stylist and a Most Wanted Legend – has been an integral part of the Drying Wand’s development. Using his knowledge and experience working in fastpaced backstage environments as well as on a busy salon floor, his feedback was key to ensuring the Drying Wand would deliver precisely what modern stylists need. The sleek, ergonomic design is imagined to become an extension of your arm, with multiple features for effortless results on different hair types and finishes,” he says. “This isn’t just a tool, it’s the future of hair styling.

“This is a revolution in hair drying and styling and will change the way we think about our tools.” Syd Hayes, BaBylissPRO ambassador

What future-facing trends could the BaBylissPRO Drying Wand help you conjure? Discover more at babyliss.com and @babylisspro

Unveiled! Bookable Workspace Platform For Freelancers

Unveiled! Bookable Workspace Platform For Freelancers

Unveiled! Bookable Workspace Platform For Freelancers

Online service from Charles Rose matches independents with flexible spaces across the UK

by AMANDA | INFORM

Charles Rose, barber and founder of Crate Cheshire, is launching an online platform to link freelancers with flexible workspaces across the UK.

Pro Space Agency aims to help independent hair pros find short-term, high-quality rental spaces at a time when more hairdressers and barbers are moving away from traditional employment in favour of freelance and mobile working.

The platform allows stylists and barbers to search, book and rent chairs and spaces on a flexible basis, giving them the freedom to work when and where they need, without the pressure of long-term commitments.

At the same time, salons and co-working spaces looking to maximise their income can list available chairs, rooms or stations to be rented by the hour, day or week.

“Having worked in this industry for many years, I’ve noticed a huge shift in the way people are choosing to work. Many stylists now travel around the country for clients, events and shoots,” explained Charles. “With Pro Space Agency, they no longer need to commit to a long-term chair rental, they can find a fully equipped space that suits their schedule and location instantly.”

The platform includes a wide choice of bookable creative spaces that are not limited to hairdressing, such as beauty rooms, photography studios, private offices and podcast booths.

National Beauty Unveils Robotic Warehouse

National Beauty Unveils Robotic Warehouse

National Beauty Unveils Robotic Warehouse

Move is a first for the hair and beauty industry in Ireland

by AMANDA | INFORM

National Beauty Distribution has unveiled Ireland’s first AutoStore robotic warehouse for the hair and beauty industry following a €2.5m investment.

Installed at the company’s Cork-based headquarters, the state-of-the-art system means increased accuracy and speedier order processing, among other benefits.

AutoStore doesn’t just speed up our processes, it transforms the way we operate and how we serve our customers,” said Kieran Walsh, founder and chief executive of National Beauty Distribution.

“This system is not just about technology – it’s about delivering a better experience for every salon, clinic and retailer we serve.”

Remi Cachet Debuts Centre Of Excellence

Remi Cachet Debuts Centre Of Excellence

Remi Cachet Debuts Centre Of Excellence

Extensions brand opens new centre in partnership with Westrow Academy

by AMANDA | INFORM

Remi Cachet has unveiled their new Centre of Excellence in partnership with Westrow Academy in Leeds.

The facility will serve as a national hub for advanced training, offering the full suite of Remi Cachet courses led by certified experts in the purpose-built learning space.

Launched through an exclusive event at Westrow Academy, the evening brought together industry leaders for live demonstrations and in-depth insights into extension techniques. Remi Cachet founder, Victoria Lynch, and Westrow co-director, Steve Rowbottom (pictured above), cut the official opening ribbon, marking a milestone in the brands’ shared commitment to innovation, quality and learning.

Remi Cachet chief executive, Lisa Jackson, described the partnership as empowering the next generation, and added, Having qualified extensionists is a direct way for salons to increase their service menu, in turn driving higher revenue per appointment.

Creative HEAD’s Most Wanted And It List Grand Final Didn’t Miss A Beat

Creative HEAD’s Most Wanted And It List Grand Final Didn’t Miss A Beat

Creative HEAD’s Most Wanted And It List Grand Final Didn’t Miss A Beat

This year’s event at Drumsheds was epic!

by CATHERINE | CONNECT

Take an old IKEA in Tottenham (all 6,485m sq of it). Send 550 impeccably dressed hairdressers up the famous travelator into the vast industrial space that used to be the superstore’s flatpack warehouse, now fitted out with panoramic screens, high-quality sound systems and immersive light displays. Serve delicious drinks and a sustainably sourced dinner at spotlit tables dressed with linen tablecloths and elegant lamps. And announce the winners of the 2025 Most Wanted and It List awards.  

That, dear friends, is what Creative HEAD did last night. And boy, was it spectacular! 

The 2025 Grand Final at world-leading music venue Drumsheds in north London brought to a close an epic year for our two competitions, as we marked Most Wanted’s 25th birthday and 15 years of ghd’s support of the It List. It had to be special, and it was. 

Assisted by fellow compere, the comedian Lou Sanders, Creative HEAD’s editorial director Amanda Nottage announced 19 trophies – the six new talents taking their place on the 2025 It List (our first all-female It List in the competition’s history), the winners of our 12 brand-new Most Wanted categories, and the crowning of Grace Dalgleish as a Most Wanted Legend. 

And afterward, at the Olaplex x MWIT25 After-Party, guests hit the dancefloor to the tunes of rising DJ star, Phoenix Brown (daughter of Spice Girl “Mel B”, no less), fuelled by an array of potent cocktails (and mocktails) served in cute retro glitterballs on a bar laden with stunning red florals. The immersive photo-booth was an inspired installation, capturing glamorous guests dressed in eveningwear that had to be seen to be believed. With so much fun to be had, it’s no surprise that party was still heaving when Drumsheds finally called time at 1.30am… 

This was a brilliant night for British and Irish hairdressing – one that celebrated the courage of all the finalists and their commitment to their clients, teams, communities and fellow creatives. By doing things differently, as they have done over the past 12 months, by doing things better, they are reimagining how hairdressing looks, feels and operates. And it’s so exciting to watch.  

A quick reminder, however, that this year’s Most Wanted awards so nearly didn’t happen. The fact that it did was down to an exceptional group of brands – BaByliss PRO, Electric, HairCon, Kérastase, L’Oréal Professionnel, Moroccanoil, Olaplex, Phorest, Redken and Wella Professionals – to decide that an industry without Most Wanted was an unthinkable outcome and to come up with the support that was needed. Our thanks go to all of them for ensuring this important night for the industry went ahead. 

© The Assembly Media Group Limited, 2025

BaBylissPRO Unveils Creative Team In Paris

BaBylissPRO Unveils Creative Team In Paris

BaBylissPRO Unveils Creative Team In Paris

Artists assemble for the Community Hair Show at Hair Congress

by AMANDA | INFORM

Syd Hayes and Ky Wilson are among the names forming the new BaBylissPRO Creative Team, which hard launched with a headlining presentation at the Community Hair Show in Paris.

Hosted as part of Hair Congress at the legendary Folies Bergère, the Community Hair Showopened with the BaBylissPRO Creative Team showcasing a story that marked three stages of the brand’s journey – Heritage, Evolution and Innovation. Looks blended timeless classicstyling with more futurefacing creativity.

Left: Syd Hayes. Right: Ky Wilson

For the first time, BaBylissPRO brought together their leading brand ambassadors from across Europe to make their team debut. The squad consists of Ky Wilson (UK), Syd Hayes (UK), Ilona Kulesza (Poland), Pascal Lombardo (France), Christophe Pujol (France) and Alvaro Sanchez (Spain).

The narrative on stage unfolded with Heritage, honouring the brand’s ‘60s origins with the world’s first electric curling tong by reimagining the glamour of the decade with silhouetteinspirations from hair icons including Priscilla Presley and Brigitte Bardot.

Evolution centred on the progression of hair trends, reflecting the brand’s evolution from the initial electric curling tong to the broad portfolio of styling tools they boast today. Finally, Innovation led the audience into the now, where signature artistry is fuelled by cutting-edge innovation, with a particular spotlight on the brand’s new Drying Wand, a hairdryer that’s described by ambassador and collaborator on the tool, Syd Hayes, as an extension of a stylist’s arm.