Anxious? L’Oréal Professionnel Paris is offering free access to the Calm app

Jun 27, 2024 | INDUSTRY NEWS, INFORM

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Anxious? L’Oréal Professionnel Paris is offering free access to the Calm app

New partnership aims to help stressed stylists in tandem with Head Up initiative.

About 2,000 hours a year – that’s how long stylists listen to their clients, according to a study by Samaritans. It’s well known that hairdressers and barbers hear some intensely personal and potentially traumatic tales from their clients, offering advice and support alongside colour and styling. Is it any wonder that 65 per cent of stylists have told a L’Oréal study that they’ve experienced anxiety, burnout or depression at some point during their career?

In a move to offer extra practical help to those feeling stressed, L’Oréal Professionnel Paris is partnering with the app Calm to offer three months of free access, with 50 per cent off Calm’s annual subscription price following that free period. This follows the launch last year of the Head Up initiative from L’Oréal Professionnel Paris, which offers free online training to stylists on its Access platform, with its tools including meditation, breathing and movement exercises. Since its launch, more than 92,000 hairstylists from 25 countries have completed the first training module.

Via the Calm partnership, stylists can access masterclasses and relaxing stories to enhance sleep quality. The meditation, sleep and relaxation app – which usually offers a one-week free trial – has seen more than 120 million downloads, with easy access to resources available 24/7 in seven languages.

The Head Up X Calm subscription is available via L’Oréal Access or lorealprofessionnel.co.uk/headup.

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Unveiled! The Fellowship’s New President

Industry celebrates Ashleigh Hodges at President’s Night in Manchester.

Ashleigh Hodges

Ashleigh Hodges is the new – and youngest ever – president of the Fellowship for British Hairdressing.

Unveiled at President’s Night, hosted at the O2 Victoria Warehouse in Manchester, Mash Creative Studio founder and davines colour ambassador Ashleigh replaces Robert Eaton in the role. The event also honoured industry icons, with including Trevor Sorbie MBE, Errol Douglas MBE, Beverly C, Keith Harris, Andrew Collinge, Mark Hayes, Lisa Shepherd, Zoë Irwin, and Nicky Clarke OBE.

And with the icons theme in mind, the 2024 FAME Team – Harry Andreou (Ventura), Ilaria Bellemo (TONI&GUY Canary Wharf), Stephen Campbell (Hair & Co) and Elle Foreman (Tribe Salons) – delivered a show that interpreted looks originally created by the icons, under the guidance of their mentor, Sally Brooks.

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Could stylists soon be wearing a device warning them about RSI?

L’Oréal Brandstorm competition final reveals winning innovations from around the world.

Team PROtect from France

A watch-style device to tell stylists when to stretch, take a break, and to warn when they might be about to do their body harm has scooped this year’s global L’Oréal Brandstorm final in London.

The L’Oréal Group’s innovation competition for young people, focused on helping kickstart their careers, saw Team PROtect from France impress the judges at the Riverside Studios in London. Its approach to supporting the physical health and wellbeing of hairstylists with wearable tech would see devices on the wrist and back that monitor movements and notify the wearer when they are entering zones of potential harm, promoting them to take a break or stretch to avoid issues such as repetitive strain injuries or back problems.

An intelligent comb that makes precision parting easier, complete with various comb attachments that would work with all hair types and textures while saving stylists’ time, was the runner-up idea from the US.

MyHair App, which connects consumers with personalised product recommendations and salon services that they can buy e-commerce, and includes AI capabilities, grabbed third place for the UKI team and Match Makers.

A watch-style device to tell stylists when to stretch, take a break, and to warn when they might be about to do their body harm has scooped this year’s global L’Oréal Brandstorm final in London.

The L’Oréal Group’s innovation competition for young people, focused on helping kickstart their careers, saw Team PROtect from France impress the judges at the Riverside Studios in London. Its approach to supporting the physical health and wellbeing of hairstylists with wearable tech would see devices on the wrist and back that monitor movements and notify the wearer when they are entering zones of potential harm, promoting them to take a break or stretch to avoid issues such as repetitive strain injuries or back problems.

The winning PROtect Team from France now starts a three-month “entrepreneurship” at L’Oréal’s Paris HQ to refine their idea with support from the company’s experts, with an aim to bring their idea to market to help hairdressers around the world.

Hayley Jepson

Judging panel

It was the first time that Brandstorm had focused on the L’Oréal Professional Products Division, with a challenge to “revolutionise the professional hair industry by leveraging technology to propel both salon businesses and the client experience forward”. It was also the first time the final had been held outside of Paris, with 130 young entrepreneurs from across the world invited to London to compete.

Charlotte Mensah, salon and product brand founder, was among the panel of judges, which also included L’Oréal Professional Products global president, Omar Hajeri. Hayley Jepson, the L’Oréal Professionnel Paris and Head Up ambassador, led a keynote session on the importance of resilience and good mental health practice during those early stages of a career.

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Can a new salon recycler make a dent in the UK’s hairdressing waste?

New service launches to help cut salon waste heading to landfill.

Colour tubes, plastic packaging, colour heavy foils… we all know the salon can produce a lot of waste that’s tough to recycle. A new service is launching in the UK that’s focused on improving that challenge.

SalonCycle’s goal is to help hairdressers and hair and beauty salons reduce the amounts of hard-to-recycle types of waste that gets sent to landfill or incineration. Having already launched in the US, SalonCycle’s service asks salons and stylists to split waste into two boxes:

SalonCycle Composting Box – for hair clippings and trimmings.
SalonCycle Recycling Box – for used hair foils, metal colour tubes, flexible and rigid plastic containers, disposable gloves and masks, empty coffee cups and food wrappers.

Boxes are sent directly to salons and placed in “high-traffic areas” throughout the space to encourage easy collection from staff of items that need recycling. Once full, the salon sends the boxes back using the pre-affixed UPS shipping label.

At TerraCycle, the firm behind the new service, the waste is sorted, cleaned and processed into raw materials. Human hair is industrially composted, while items such as plastics, metals and rubber are processed and remoulded to make new recycled products like metal sheeting, flooring tiles, shipping pallets, and outdoor furniture.

“Having to separate waste into lots of different sub-categories can be confusing and ultimately can act as a barrier to adoption in the salon,” admitted Julien Tremblin, general manager at TerraCycle Europe. “SalonCycle only offers two boxes; one for human hair and the other for everything else that is either plastic or metal. The solution couldn’t be easier.”

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Is your salon gender-affirming?

Australian favourite evo partners with The Dresscode Project to help create more gender-affirming salons around the world.

For many in the LGBTQ+ community, the simple act of visiting a salon and getting a haircut can be a challenging event. That’s why Aussie favourite evo is partnering with The Dresscode Project globally to help create more gender-affirming salons. And for every order placed on evohair.com throughout June, evo is donating one Australian dollar to the organisation.

It’s pledging to continue to raise awareness for The Dresscode Project and help eligible evo salons become members of its network. Founded by Kristin Rankin, The Dresscode Project educates salons on how they can become a safer space for the queer community to help clients to express their identity.

It also helps put on gender free haircut clubs, where stylists and salons offer their skills and space totally free to give gender affirming haircuts to marginalised queer individuals. Since 2016, Kristin has provided more than 1,000 gender-affirming haircuts to help queer clients look the way they feel.

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Who Took Home The 2024 Ireland L’Oréal Colour Trophy?

Salon owners, stylists and creative colourists gathered in Dublin to compete for the top spot. Here’s who scooped first place on the night…

New Hair Order, Mark Byrne and Lisa May

The L’Oréal Colour Trophy Ireland Grand Final hit the stage at the Dublin Royal Convention Centre and crowned New Hair Order as the 2024 winner – owner and colourist Mark Byrne and stylist Lisa May lifted the trophy for their multi-tonal take on a copper crop.

There was an electric atmosphere in the room as salon owners, stylists and creative colourists gathered to compete for the big prize. Zeba Hairdressing’s Mark Sherwood and Augusto Miranda took second place, with Graham Santeliz Molloy and James Coleman of Brown Sugar claiming the final spot in the top three.

Mark Sherwood and Augusto Miranda, Zeba Hairdressing

Graham Santeliz Molloy and James Coleman, Brown Sugar

Jake Murphy, creative colourist and apprentice at Zeba Hairdressing took home the STAR Award for his subtle striped look. Judges tasked to make the difficult decision on the night were Darren Ambrose, Andrew Mulvenna, Alan Edwards, Nathan Walker and Marcello Moccia.

Also on the night, Lauren McNeela of Stripe Colour Studio was named L’Oréal Colour Trophy Moving Image winner. The final winners to be revealed were Alex Doherty, Brandon Marchant, Elsie MacDonald, Francesca Bay, Isla McKelvie who scooped the L’Oréal Colour Trophy Future Talent Award. They will go on to have a mentorship day at the L’Oréal International Academy.

Two dynamic hair shows thrilled the Dublin crowd. The first, created by Jason Hall Hairdressing’s Jason Hall and Strictly Xtended’s Abigail Butler, was an energetic combination of pop culture references. Mash Up saw striking silhouettes and elaborate fashion pieces, designed by Colin Horgan, that elevated the energy over the top of a mash-up mixtape playlist of trending tunes. Jason and Abigail were supported by young Irish talents, Peter Mark College’s Daryl Behan, Georgia Haverty, Kelly Byrne and Rebecca Robinson, Peter Mark’s Sadhbh Clifford, Hillary’s Sian Lloyd and Yolanda Dunne from Wildflower.

Mash Up by Jason Hall and Abigail Butler

Adam Reed and the ARKIVE by Adam Reed team then displayed true craftmanship with their show fRAmEwoRk. The show put a theatrical, cabaret spin on things, narrated through a VT featuring Adam and the team – Andrew Plester, Janet Barone, John Spanton, Luke Logan, Pia Wyatt and Samantha Bickle. The truly mesmerising performance was choreographed by Gareth Walker and featured statement headpieces with bold fashion styling and design by Adam Reed.

fRAmEwoRk by ARKIVE by Adam Reed

Hairdressers, finalists and winners alike wrapped up their evening with the help of a live DJ, as the drinks continued to flow, and canapes were served, celebrating in style and danced out the night in true LCT Dublin fashion.

Anxious? L’Oréal Professionnel Paris is offering free access to the Calm app

New partnership aims to help stressed stylists in tandem with Head Up initiative.

Related

Unveiled! The Fellowship’s New President

Industry celebrates Ashleigh Hodges at President’s Night in Manchester.

Related

Could stylists soon be wearing a device warning them about RSI?

L’Oréal Brandstorm competition final reveals winning innovations from around the world.

Related

Can a new salon recycler make a dent in the UK’s hairdressing waste?

New service launches to help cut salon waste heading to landfill.

Related

Is your salon gender-affirming?

Australian favourite evo partners with The Dresscode Project to help create more gender-affirming salons around the world.

Related

Who Took Home The 2024 Ireland L’Oréal Colour Trophy?

Salon owners, stylists and creative colourists gathered in Dublin to compete for the top spot. Here’s who scooped first place on the night…

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