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SUPERLATIVE SUPERNOVAPRO

SUPERLATIVE SUPERNOVAPRO

SUPERLATIVE SUPERNOVAPRO

Promotion – Supernova PRO

Hair straightener, curling tong and wave wand – all in one tool. The new SupernovaPRO is a game-changer. 

Supernova PRO tools

The SupernovaPRO is a world’s first – a heated styler incorporating a fully functioning straightening iron, curling tong and wave wand in one ultra-sleek hair tool, no attachments required. Use it to create defined waves, bouncy curls and straight hair, all while softening, smoothing and hydrating the hair. Honestly, it’s a game-changer. Let us talk you through it.

Retailing at £299, SupernovaPRO is exclusive to salons across the UK and Ireland. To become a stockist or purchase at the wholesale price of £199 plus VAT, visit supernovahairtools.com/pages/creativehead

Backstage at Fashion East A/W24

Firstly, this tool is professional standard (it was the tool of choice for the team at Fashion East A/W24), with a 9ft swivel cord and featuring a nifty patent-pending DoublePivot™ system that relieves pressure on the median nerve, reducing your risk of developing carpal tunnel syndrome (how cool is that?). Heat-up time is just 30 seconds, with variable heat modes of 165C, 185C and 205C, and it’s compact, lightweight and has universal voltage – your ultimate travel companion!

Now to the performance part. The straightening iron evenly maintains your chosen styling temperature from root to tip, with contoured, floating plates that allow for quick and snag-free styling on all hair types and lengths. The ceramic plates are infused with proprietary Trionic™ technology that restores and strengthens the protein structure of the hair, locking in moisture, adding shine and boosting elasticity.

The curling tong creates fast-forming, dramatic curls that stay locked in, with a unique tapered design that offers styling from 36mm width to 26mm width. Innovative safety features include a protective cool tip to hold the hair in place while you curl and a built-in safety stand so you can put the tong down safely during styling.

The wave wand helps you create modern, tousled waves, with a unique tapered design that means you can style all hair types. No wonder celebrity stylist Alex Foden calls it the “Tesla of hair tools”. 

Retailing at £299, SupernovaPRO is exclusive to salons across the UK and Ireland. To become a stockist or purchase at the wholesale price of £199 plus VAT, visit supernovahairtools.com/pages/creativehead

Yolanda Cooper

Yolanda Cooper

The SupernovaPRO is the brainchild of Yolanda Cooper, whose Conscious Beauty Group is committed to sustainable, clean, conscious beauty. In the Supernova PRO this translates to an automatic safety cut-off after 45 minutes to conserve energy, while the patented SmartSwitch™ technology only switches on the heaters you need for styling – inner for straightening or outer for curls and waves. All external packaging has been uniquely designed in non-plastic alternatives and the brand also offers a recycling programme for end-of-life hair tools.

The SupernovaPRO is revolutionary. How could you have lived without it?

Retailing at £299, SupernovaPRO is exclusive to salons across the UK and Ireland. To become a stockist or purchase at the wholesale price of £199 plus VAT, visit supernovahairtools.com/pages/creativehead

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THE SECRET TO A BRILLIANT BUZZCUT

THE SECRET TO A BRILLIANT BUZZCUT

THE SECRET TO A BRILLIANT BUZZCUT

Searches for buzzcuts have soared following the debut of Harry Styles’ new look, but how can hair pros master the transformative style? Our Most Wanted and It List winners share their top tips

Longer lengths are out and the buzzcut is back in a big way, if search data on Google is anything to go by. Following the reveal on social media of Mr. Styles’ new look, searches for ‘buzzcut hair’ have risen 158 per cent worldwide in the last week. New research by hair salon comparison site PriceListo  reveals that online searches for ‘buzzcut’ skyrocketed to over double the average volume in one week, with searches for ‘Harry Styles hair’ also increasing by a 205 per cent. 

While hair pros across the globe will be familiar with the iconic cut, when it comes to delivering a brilliant buzzcut, there is an art to doing it the right way. “When executing these cuts, despite claims of quick simplicity, it’s crucial to take your time to avoid missing hairs,” says It List The Business Builder 2023 winner, Charles Rose of Crate Chesire. “Executing a buzzcut requires attention to detail, thorough consultations, and consideration of the client’s preferences for length and style,” he adds. “Regular maintenance, proper aftercare, and communication about expectations contribute to a successful buzz cut experience.”

Though not so straightforward as it may initially seem, for many clients it gives a chance to press reset on their style. “For my clients it’s always a good way to start again when they are unsure what style to go for next,” says Most Wanted Legend, Jody Taylor. “They have to go through so many different lengths when growing it out, so sometimes they will find a style they may not have ever thought about.” 

Before reaching for the clippers, Charles advises checking the client’s hairline and preparing them for potential changes to ensure a thorough consultation.

When it comes to cutting techniques, move the blade or guards in all directions to achieve a uniform length. “Don’t just take the guards upwards; go against the hair growth when needed,” he states. “Discuss with the client whether they prefer sharp lines or a faded look around the front and back, using a razor for precision.” It’s also important to consider how short they want to go or if they prefer a gradual taper. “Buzzcut techniques, including fading and tapering, can be applied to soften or sharpen the overall look,” Charles adds. 

Managing buzzcuts post-appointment will vary for each client. Charles points out that while some may appreciate the quick regrowth, others will prefer a more regular schedule. “Advise clients on the potential need for more frequent visits compared to their previous style,” he advises.

When advising on proper after care, always recommend a scalp-friendly shampoo and keeping head and hair hydrated. Depending on the desired length, product application is possible. For extremely short cuts like a grade two, keeping the scalp hydrated is essential to prevent dryness.

Though there may be more to the buzzcut than meets the eye, the roots in freedom and empowerment remain as true today as when the radical cut became popular with subcultures during the ’50s and ’60s. “If you haven’t shaved your head before it’s definitely something you need to do at some point in life – I always find it quite liberating with my own hair,” adds Jody.

Fellow Most Wanted winner and BaByliss PRO ambassador Ky Wilson also appreciates the power in starting from scratch. “Amen to this! Remove all the sins,” he exclaims. “Anyone that mentions it in my chair I give them the clippers and get them to do the first bit themselves just to feel the feels. Then I take over of course!” 

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FASHION EAST WITH MARK HAMPTON

FASHION EAST WITH MARK HAMPTON

FASHION EAST - MARK HAMPTON

Celebrating 40 years of London Fashion Week, Mark Hampton led the hair team for Fashion East at the A/W24 show, which saw both Johanna Parv’s and Olly Shinder’s collections showcased under one roof.

Fashion East has a reputation for giving a voice to young fashion creatives, steering the conversation, and highlighting the most innovative new names, with inspirational ways of spotlighting their work across Fashion Week. 

Flying in from Hollywood, working alongside two different designers and co-ordinating a hair team for two shows seems like no easy feat, so we caught up with session and celebrity hairstylist Mark Hampton backstage at London Fashion Week to find out just how he works his magic. 

Creative HEAD: Firstly, what does 40 years of London Fashion Week mean to you? 

Mark Hampton: It means it started before I was born! But it also means heritage. I trained at Vidal Sassoon – his connections with fashion were so deep. For me he was the first person who transcended fashion and film and art. His inspiration for Bauhaus and cutting Mia Farris’ hair for Rosemary’s Baby were things that made me go ‘wow! This is where you can go with this job?’ 

CH: Is that what sparked your interest in taking your session work further? 

MH: Yeah, and then working with Guido. I could see the industry from the true creative perspective that it should be. 

CH: So, how do you navigate working with two designers for one show? 

MH: I have a lot of ADD so I don’t think it really matters for me. I enjoy it more; I like the diversity and the challenge of trying to pull off two shows (normally we do three!). For me, it feels more like a show, the atmosphere is better because there’s less focus on one specific thing and there is more of a vibe.  

CH: How do you keep the vibe positive and the team calm? 

MH: Good assistants! My first assistant Clare [Hurford] is a legend – she really helps me with the production, separating the team and finding the strengths and weakness to play in our favour. When you’re doing two shows, the hair is very different. Olly’s show is predominantly guys, so you need barbers and people who are strong in cutting, whereas Johanna’s is more about styling, so you need people with a different mindset. 

CH: How have you approached the hair looks for Fashion East? 

MH: I think London is more about selling a character instead of selling clothes. For example, with Johanna’s collection, the clothing has a big focus on streetwear and functionality but on a very elegant level, so the hair must really reflect that character. You want to get into their psyche, what would they do if they were wearing these clothes? Did they have their hat on? Were they cycling and took their helmet off, and what would their hair look like? I think it’s important for Johanna that the person that wears her clothes looks like she could have done her own hair.  

CH: We heard you’ve been using the Supernova Pro… 

MH: Yes, it’s so fun! It’s so nice to have something that really works! And the fact that it’s professional means it’s going to do what I need it to do. 

CH: How did you use it on the looks for Fashion East? 

MH: We’ve straightened a few of the girls’ hair. On some of them that already had straight hair, we added a bit of texture as well. Then after I did the chignon, I used the straightening iron to accentuate some of the straighter pieces. 

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THE TOP TRENDS SPOTTED AT LONDON FASHION WEEK A/W24

THE TOP TRENDS SPOTTED AT LONDON FASHION WEEK A/W24

THE TOP TRENDS SPOTTED AT LONDON FASHION WEEK A/W24

Get the lowdown on the key hair trends spotted on the catwalks at London Fashion Week A/W24 shows

Backstage at Mithridate A/W24

As London Fashion Week concludes, we’re reflecting on the biggest trends spotted on the catwalks at the A/W24 shows. A melting pot of creativity, this season saw a number of stand out styles, including metallic foiling, the return of the deep side parting and a celebration of natural texture. Here’s the looks which will be setting social media ablaze come A/W24…

A touch of metallic

At New York Fashion Week the use of gold foil was seen at Christian Siriano, with Lacy Redway adorning models with foiling on buns and at the roots. Not be to be outdone by our American counterparts, the session world in London also embraced the intricate foiling technique this season, with both gold and silver details appearing across the weekend.

At Mithridate, Johanna Cree Brown was inspired by statues of ancient Buddhas in the jungles of Asia and the gold patina weathered with moss and slight decay. Using L’Oréal Professionnel Paris products, we saw gold leaf applied in broken pieces to reflect the patina on ancient statues. Using a brush and bowl, Tecni.ART Fix Max gel was applied to the centre parting, before pieces of gold leaf were added at the parting to catch the light, using the handle of a tail comb to press into place. The hair was finished off with Ellnet Spray to keep everything in place.

Photography by Rebecca Maynes at Chet Lo A/W24

Meanwhile at Chet Lo, it was silver leaf in the spotlight. Hair lead Anna Cofone worked with Authentic Beauty Concept products to add silver leaf to the hair as a nod to the collection. It was a genius way of referencing the concept of clothes becoming armour, which is also reflected in the slicked-back spiked graphic shapes created. “My relationship with Chet has spanned more than three seasons and it’s one that I really treasure, as there is absolute creative trust and a genuine authenticity within the design process,” Anna said. “It was amazing to have the support of Authentic beauty Concept, the products worked perfectly for what we needed to achieve.”

The return of the side parting

It’s an age old debate between generations as to what parting is ‘cooler’ but if this season’s shows are anything to go by, the side parting is back on top for A/W24.

Spotted on the catwalk of Harris Reed A/W24 was a more subtle take from Ali Pirzadeh, crafted using Dyson Professional tools. In harmony with the sweeping drapes and billowing volume in the garments, Ali introduced a structured side parting with an ‘S’ shape lift at the hairline, and a healthier looking, high shine blow-dry finish, created using the new Dyson Supersonic r professional hair dryer. The graphic take on a classic up-do incorporates a sense of masculinity, nodding to Harris’s fluid approach to gender.

Images: Backstage at Harris Reed A/W24, model at Eudon Choi

Over at Eudon Choi, hair lead Adam Garland also used a sweeping side parting as a core detail. “The overall look is designed to have no hard lines,” Adam explained. After creating an irregular parting on the left, Airy Texture Spray from Authentic Beauty Concept was used to create a dry, dusty texture. Next, a ponytail was created at the nape area. “We then created texture on the right-hand side by rubbing a balloon up and down the hair shaft to create static, using a light mist of Working Hairspray then repeating to lock in the new texture,” he added. To complete the look, hair was placed over the right side of the face and random pieces were tucked to create a veil over the face.

Likewise, a sweeping site parting and low ponytail were core details seen at KNWLS, with hair lead Mustafa Yanaz using Session Label from Schwarzkopf Professional to achieve the lived-in finish. “Imagine a New York, Upper East Side girl with beautiful hair. She goes to a second party and ties the hair in a knot,” Mustafa explained. “She looks like she partied already, but the hair still looks healthy and shiny.”

Images: Photography by Alex Barron-Hough backstage at KNWLS A/W24 

Nature’s touch

While some shows and presentations offered statement styles, with others a ‘less is more’ approach was seen, as hair teams looked to enhance the model’s own natural texture. At Supriya Lele, Syd Hayes created “freshly washed and brushed out, beautiful hair.” Syd and his team worked with a  centre partings on all of the girls, with freshly washed hair dried flat using the new BaByliss PRO Falco dryer and nozzle attachment, and brushed to create fluffiness and texture to ensure the look of real-life lived-in hair. To finish the look and add some movement, Syd used the 25mm Titanium Expression Curling Tong to add a very slight bend to the front sections of the hair to frame and open up the face.

Images: Supriya Lele A/W24, 16Arlington A/W24

Similarly, at the 16Arlington show, Sam McKnight and his team delivered a look which personified natural, Cool Girls. It was Inspired by the beautiful models walking in fresh off the street. Some models had their hair de-frizzed and de-fluffed with Happy Endings or Dressed to Kill, smoothing through where needed. Other models had a soft wave added to the front, using a straightening iron. An S shape was created with the section, before gently tapping with the straightener to create texture.

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MIX AND MATCH BRAIDS AT V&A’S FASHION IN MOTION: MINJU KIM

MIX AND MATCH BRAIDS AT V&A’S FASHION IN MOTION: MINJU KIM

MIX AND MATCH BRAIDS AT V&A’S FASHION IN MOTION: MINJU KIM

Hair lead Andrea Daley shares how she created the polished but not perfected look.

The V&A’s Fashion in Motion shows make catwalk couture accessible to a wider audience. Elegantly set against the backdrop of the museum, the ongoing series of catwalk have spotlighted work from some of the greatest designers of our time. In the most recent event, the inaugural winner of Netflix’s Next In Fashion, Korea based designer Minju Kim, shared a glimpse into her joyful, bold style. In a cohesive symphony of youthful playfulness and avant-garde haute couture, Minju’s signature style delivered bold shapes complimented by feminine characteristics.  

In partnership with L’Oréal Professionnel Paris, the hair team was led by Andrea Daley, who created bespoke styles for each model. Inspired by macramé and Korean knots, the core look featured micro-braiding, knots and twisted detailing combined to give a little edge to girly styles.  

“The styles are adaptable for most hair lengths and textures,” says Andrea. “The ‘mix and match’ braids allow for multiple styles from one look and work as a perfect hair up for festivals too.” 

Get the look 

Step one: Prep the hair using L’Oréal Professionnel Paris TECNI.ART Pli to give a mailable texture without compromising on shine. 

Step two: Part the hair in the centre, from hairline to nape.  

Step three: Subdivide the back into four sections (top right finishing just above the ear, top left just to the middle of the ear). Ensure the partings are obviously asymmetric to recreate the look. 

Step four: Split the right-hand side into two ponytails. The top should be high, with the lower one secured at the nape to exaggerate the difference in balance.  

Step five: Now, twist the top ponytail into a short rope braid with the majority of the length left out.  

Step six: Plait the below ponytail and intertwine the length of the rope twist. 

Step seven: On the left-hand side, scalp braid from the hairline to the middle of the ear and then plait.  

Step eight: Then, braid the below section into a skinny plait. 

Step nine: In front of the ear and on the hairline, loosely release the baby hair using the palm of your hand for a softer edge.  

Step 10: Finally, smooth the tails of each braid and the loose hairlines using the L’Oréal Professionnel Paris Steampod for a glass-like finish. 

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