explore news CONVERSATIONS HEADER Creative head x authentic beauty concept techniques header inform home inform freelance content connect home connect inform header home explore documents header creative projects header

Blondes Mean Business

Blondes Mean Business

Harness your salon’s superpower with exceptional colour education from L’Oréal Professionnel Paris

by AMANDA | INFORM

Inside your business is a superpower – professional colour – but are you making the most of it? And are your team members – the salon’s heroes wearing their colour aprons! – armed and ready with the skills they need to power up your blonde business this summer? Continuous learning is the key to unlocking true artistry and achieving unparallelled success, and education is at the very heart of everything L’Oréal Professionnel Paris do to support you as the professional.

From a stylist starting their exciting journey and building a strong foundation, to hairdressers seeking to refine existing skills, L’Oréal Professionnel Paris have a tailored career path designed for everyone. Programmes are meticulously crafted in collaboration with some of the most brilliant and respected hairdressers on the globe, ensuring everyone receives inspiration, cutting edge creativity and the very best the industry has to offer. From online training to IRL workshops, stylists enjoy an unparalleled learning experience that will not only elevate their skills but also empower them throughout their entire career… and help your business build colourists that can deliver specialised and beautifully bespoke colour, keeping clients happy and loyal.

Now the sun’s out, blondes will be driving a big chunk of your colour bookings – think expensive-looking, high shine, glossy golden finishes. L’Oréal Professionnel Paris have the education courses to deliver that professional difference, every time.

Blonde Keys
Online + one day practical

An iconic course from L’Oréal Professionnel Paris, with Blonde Keys you learn all you need to know about lightening hair.

Step 1: An introduction to Blonde Keys E-Learning – watch the pre-course videos taking you through some of the theory and blonde foundations.

Step 2: Attend a practical one-day classroom course, where you’ll learn the fundamental principles of how bleach and lightening agents work on hair, and different lifting applications like long regrowth bleach and virgin high lift. This is a well-suited course if you want to stand out as a brilliant blonde colourist and put all the theory learned into profitable practice. 

.Balayage Keys Featuring Foiliage
Online + one day practical

Clients love balayage! So, do you want to get comfortable with freehand balayage applications and understand when to use foil to create different effects? Welcome to your pure freehand painting foundation training!

This course covers sectioning patterns, different application shapes and methods and includes current trend techniques – and we’re learning just how big for business trends can be! Plus, discover your perfect lightening product pairing and whether you should leave your application open air or enclosed.

Be ready for basic to intermediate techniques with the perfect blend in mind… and the online course is taught by none other than L’Oréal Professionnel Paris global artist, Harriet Stokes!

Make sure professional colour is your salon’s superpower, with Hair Education by L’Oréal Professionnel Paris. Discover more at lorealaccess.com/uk and lorealaccess.com/ie

Wella Professionals’ TrendVision Awards 2025: The Prize Categories And What’s Up For Grabs

Wella Professionals’ TrendVision Awards 2025: The Prize Categories And What’s Up For Grabs

Wella Professionals’ TrendVision Awards 2025: The Prize Categories And What’s Up For Grabs

Dream big. Win big. TrendVision Award 2025 offers career-changing prizes and opportunities for freelancers.

For freelancers, competitions aren’t just about trophiesthey’re about getting noticed, growing your brand and unlocking new opportunities. At TVA25, winners gain incredible exposure, return to future TVA events and get access to major career-enhancing prizes.

Here are the categories you need to know:

Transformation Award – For stylists who love a total restyle, this category combines cut and colour expertise, making it ideal for freelancers who want to showcase their versatility.

Editorial Award – Designed for those looking to break into session styling, this category invites freelancers to create editorial-inspired hair that tells a story—perfect for portfolio-building.

XPOSURE Creative Colour – For students only, this category celebrates bold cut and colourcreativity and is a great steppingstone into the industry.

NEW! Digital Award – The ultimate freelancer-friendly category. No travel, no added costs—just submit your work digitally and get the chance to be announced live at the final. Winners receive free tickets to attend TVA, offering invaluable networking opportunities.

Beyond the trophies, TVA25 winners will return as key players at future TrendVision Awardevents, gaining even more exposure. And with an exclusive goodie bag worth £500 for ticket holders, everyone attending walks away with something valuable.

For freelancers ready to level up their career and showcase their skills on a national stage, TVA25 is the competition to enter.

Submissions open 21 April—get involved at wella.co.uk/trendvision.

Find out more key dates here.

Gerrileigh Stobbs: How TVA Launched My Freelance Career

Gerrileigh Stobbs: How TVA Launched My Freelance Career

Gerri Leigh Stobbs: How TVA Launched My Freelance Career

From salon-employed stylist to self-employed success how winning Wella Professionals’ TrendVision Award shaped Gerri Leigh’s journey.

For many stylists, the Wella Professionals TrendVision Awards are a career-defining moment – but for Gerri Leigh Stobbs, it skyrocketed her freelance success. Winner of the Colour Artist category in 2021, and later an International Artist in 2022, Gerri’s TVA journey has helped shape her career, offering new opportunities, industry recognition and an invaluable network. Now self-employed within a salon space, she reflects on her TVA experience and how it helped propel her as an independent stylist. 

Gerri Leigh had always admired TVA from afar, but entering for the first time in 2021, she never expected to go all the way to winning. 

“It was actually my first time entering a competition like this, and I was so nervous. My previous boss had won TVA before, but it had taken her years of entering, so I didn’t expect to win on my first try. When I got to the Grand Final and won, it was a complete shocbut the best kind!” 

Her winning holographic-inspired look was a bold, futuristic creation, blending commercial viability with creative expression. She recalls the initial uncertainty of trying something so different but says that taking the risk paid off. 

“I remember the first time I did a holographic colour in the salon – no one had ever done it before. I found it so scary, but by the end, I felt like I could do it with my eyes closed. TVA pushed me to challenge myself creatively, and it gave me the confidence to take more risks in my work.” 

At the time of her TVA win, Gerri Leigh was working as a salon-employed stylist, but she recently transitioned to self-employment within a salon space. While TVA had always been on her radar, she found that the experience gave her the credibility and confidence to take the leap into freelance life. 

“Competing at TVA gave me the push to really get my name out there. Since winning, I’ve attracted more clients, and many are proud to say they get their hair done by an award-winning stylist. I’ve also had clients come to me specifically because of my TVA-winning look.” 

She emphasises that self-employment should never be a barrier to entering competitions. 

“Some freelancers worry that because they don’t work in a big salon, they don’t have the same opportunities. But TVA is for everyone – whether you’re in a large salon or working for yourself, if you have a creative vision, just go for it!” 

Winning TVA isn’t just about the title, it’s about what comes next. After her 2021 win, Gerri Leigh went on to compete internationally, where she was invited to assist at a major hair show in Gran Canaria, working alongside global industry leaders. 

“Going to Destination in Gran Canaria was incredible! I met stylists from all over the world, worked with some of the best in the industry and built friendships with other TVA winners. That kind of experience is priceless.” 

TVA also led to collaborative opportunities, social media growth and industry-wide recognition. 

“My name got out there so much more after TVA. I gained followers, got approached for collaborative projects, and even started teaching at colleges across the UK to inspire young stylists. Winning TVA opens doors in ways you don’t even realize at the time.” 

One of the biggest benefits of TVA for freelancers is the financial investment that comes with the win. “A lot of freelancers worry about the cost of entering competitions, but TVA actually helped fund my career. The prize money paid for my Master Colour Program, which was a huge investment in my education. As a freelancer, having that kind of training covered is invaluable – it makes you a better stylist and attracts more clients in the long run.” 

Her advice to freelancers considering TVA? “Believe in yourself. Imposter syndrome is so real in this industry, but you’ll never grow if you don’t push yourself out of your comfort zone. Whether you win or not, the experience is worth it. It puts that creative spark back into you. Just go for it!” 

Thinking of Entering TVA as a Freelancer? 

With bigger prizes, a new Digital Award category, and free tickets to the Grand Final for select winners, TVA25 is more accessible than ever for self-employed stylists. 

Photographic entries open: 21 April
TVA UK & Ireland Final: 6 October 

For more details, visit wella.co.uk/trendvision. 

Wella Professionals TrendVision Award 2025: The Career-Defining Opportunity For Freelancers

Wella Professionals TrendVision Award 2025: The Career-Defining Opportunity For Freelancers

Wella Professionals TrendVision Award 2025: The Career-Defining Opportunity For Freelancers

Bigger prizes, new opportunities and an easy way to enter TrendVision Award 2025 is calling.

For freelance hairstylists, the road to industry recognition can be a solo journey, but Wella Professionals’ TrendVision Award 2025 offers an unparalleled opportunity to step into the spotlight. This year’s competition is bigger than ever, with new categories, an exciting venue and prizes designed to fuel career growth.

The TrendVision Awards have long been a launchpad for emerging talent, offering freelancers a chance to showcase their skills, gain credibility and unlock new career opportunities. This year’s winners will play a key role in future TrendVision Award events, giving them ongoing exposure,beyond just the final.

With the introduction of the Digital Award, TrendVision Award 2025 also makes it easier for freelancers to enter and compete from anywhere. No need for costly travel, finalists will be announced via live video and receive free tickets to attend the event. Plus, with a £500 goodie bag included in the ticket package, the awards aren’t just about competing; it’s about making valuable connections and walking away with new tools for your kit.

Key Dates for TVA25

Photographic entries open: 21 April
Photographic entries close: 16 June (5pm)
Photographic results revealed: 21 July
Wella RED tickets on sale: 1 July – 15 August
General sale tickets: From 16 August

TVA UK & Ireland Final: 6 October

For freelancers looking to elevate their career, showcase their work and get in front of key industry players, Wella Professionals TrendVision Award 2025 is the competition to enter.

Find out more at wella.co.uk/trendvision

Check out the categories here.

Crafting A Career Through Content

Crafting A Career Through Content

Crafting A Career Through Content

How Wella’s Passionista programme helped Michael Gray turn creativity into a thriving freelance career

by CAITLYN | EXPLORE

For Michael Gray, a career in hairdressing was never just about working behind the chair. His journey began in a salon but quickly took a turn when he moved to London to pursue modelling. There, he started creating content—long before Instagram became a hairstylist’s portfolio.

“I wanted to create the kind of looks I wasn’t seeing,” Michael explains. “Pinterest was huge at the time, but I wanted to showcase my own take on styling. So, I started collaborating with models I met through my work.” That instinct to innovate led him to work with influencers, and before he knew it, his skills were in demand on red carpets and high-profile events.

Michael’s breakthrough came when Wella Professionals discovered his work through social media. “I was constantly tagging Wella in my content,” he recalls. “Freelancing wasn’t as big back then—most stylists were based in salons or worked on editorial shoots. But Wella saw the potential in my session styling and invited me to be part of the Passionistas programme.”

Being a Wella Passionista has opened doors beyond styling. From running masterclasses in London, Manchester and Dublin to educating in Greece, Michael has found a passion for mentoring. “Education has been one of the biggest highlights of my career. I love sharing my skills with the next generation, whether they’re just starting out or refining their craft.”

As a freelancer, Michael values the sense of belonging that comes with being part of a network like the Wella Passionistas. “When you’re freelance, you’re often working solo with make-up artists or photographers, not other hairdressers. So, having a support system through Wella—whether at events or even just in a WhatsApp group—is invaluable.”

That support has extended to some of his most exciting projects, including backstage styling at TrendVision Awards and working with celebrity clients like Laura Whitmore. “I had wanted to style her hair for years,” he says. “She’s always open to trying something different, and working with her through Wella was an amazing opportunity.”

Michael attributes much of his success to social media. “I wouldn’t be where I am today without it,” he admits. “Tagging brands, creating content and staying consistent has allowed me to grow organically.”

His strategy? Keeping it fresh. “If I post a sleek look today, I’ll post something with more texture next time. If I’m getting bored, then my audience probably is too. It’s about variety, but also staying true to my aesthetic.”

For stylists looking to carve their own path, Michael’s advice is: “Find your niche. Experiment with recreating runway looks, reach out to talent agencies, assist at Fashion Week—try everything and see what resonates. If it’s not for you, at least you’ve given it a go.”

Michael’s journey from self-taught content creator to international educator and red-carpet stylist proves that passion, paired with strategic visibility, can lead to endless possibilities. And with Wella by his side, he’s just getting started.