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“It Was Always A Real Desire, I Just Loved The Environment” – Colin McAndrew On His Entry Into Hairdressing

“It Was Always A Real Desire, I Just Loved The Environment” – Colin McAndrew On His Entry Into Hairdressing

"It Was Always A Real Desire, I Just Loved The Environment" – Colin McAndrew On His Entry Into Hairdressing

From early mentors to his obsession with paying it forward, it’s all about the team

 

Back in 2019, salon owner, Colin McAndrew, hit the couch with Creative HEAD’s Amanda Nottage, to talk about inspiring creatives, progressing ideas and a ceaseless drive to push his team forward

A Creative HEAD video project in partnership with Wella Professionals 

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“To Partner With Dior Is A Dream Come True” –  Hayden Cassidy On The Modern Power Of The Barber

“To Partner With Dior Is A Dream Come True” –  Hayden Cassidy On The Modern Power Of The Barber

“TO PARTNER WITH DIOR IS A DREAM COME TRUE” – HAYDEN CASSIDY ON THE MODERN POWER OF THE BARBER

Dior’s new UK grooming expert talks connections, Guinness and being ready for when Johnny Depp calls… 

Hayden Cassidy working
Hayden Cassidy
When a young footballing Hayden Cassidy broke her leg while on a US college scholarship – signalling the end of her playing career – she probably wouldn’t have predicted where she would be today. In a move that underpins an important statement on the place of women in the traditionally male-dominated world of barbering, Hayden has been unveiled as Dior UK’s grooming expert. Let that sink in for a moment…

It seemed a stretch when Hayden saw an email in her inbox in January last year from the Dior beauty team (she thought it was spam and ignored it). They chased her on Instagram, keen to discuss working together. The fashion and beauty giant had been impressed by what they had seen of the Dublin born, London-based barber across social media, working across editorial, education, with musicians and behind the chair with a laser focus on fusing
barbering with fashion.

Let’s not forget, she won The It Girl at the 2020 It List awards, such was her impression on the judges. She was also one of the stars of The Industry’s Not Just A Hairdresser campaign in 2022, showcasing perfectly the thrilling and creative possibilities of a career in hair beyond the expected. It’s been clear that Hayden Cassidy was always going to stand out…

Hayden Cassidy
Pierre Mouton for Parfums Christian Dior
Dior has commented on how Hayden “strives to push the boundaries of men’s grooming while showcasing her signature clean, contemporary and detailed style” – the reason why she is the ideal expert for Dior to partner and work closely together with over the next year. Her creative vision and skills will be on hand for editorial, digital, influencer and celebrity projects, with her aligned with Dior’s Sauvage line. 

Hayden has deemed the partnership as “a dream come true”, and her expertise for Dior has seen her featured already in high profile pieces in the Financial Times, Wonderland and the ES Magazine. 

“Where do men get a lot of their grooming tips from? They don’t go into shops, and they don’t search on articles or magazines, they look to their trusted barber,” says Hayden. For so long, barbers haven’t really been given those opportunities when it comes to fashion and editorial work. As a luxury brand, it’s been incredible for Dior to recognise the barber as someone that has that information, and given that title. What’s really exciting is that it’s a new role for both myself and Dior. They’re really open to working side by side, more of a collaboration.” That’s already meant trips to Paris, including a tour of the Dior archives and gallery (“a ‘pinch me moment!”)  

Photography by Declan Kelly (@declankelly)
Does she see Dior’s choice of a female barber as a grooming expert, sharing techniques and advice across social media and editorial, as important? “Definitely, it shows how the industry has evolved. From going into what people might think is quite an intimidating, male-dominated industry to getting opportunities like this. I’m not saying I’m a hairstylist; I’m a barber. It’s something that I never shied away from.  

 “A few years ago, everybody tried to drop the barber term. But there’s something about history and heritage in the barbering culture that I fell in love with, the classic shaves. I’ll be the first to admit that I’ve always said I hated going into a salon, that never attracted me. Barbering has this ritual; it feels like a sacred practice.” 

The Dior gig comes at a time of exciting change for Hayden. Having outgrown her Hackney studio unit, she’s recently set up a larger collaborative space in London Fields called Croí (pronounced ‘kree’, it’s Gaelic for ‘heart’), where clients can chill out, guest artists can work (Dublin colourist Sara Hurley has visited) and other creatives can host pop-ups (two of Hayden’s friends – a jeweller and a designer – have already done just that).  

“Where do men get a lot of their grooming tips from? They don’t go into shops, and they don’t search on articles or magazines, they look to their trusted barber.”

Hayden Cassidy

 “It still feels intimate, comfortable and welcoming. I get recommended by barbers in Ireland to clients moving over here, and the barber might be the first person they meet in this scary big city. It’s always been important for me to be that connection that people have, where they can feel welcome. And where they can get their recommendations for a good pint of Guinness!” Indeed, she has a list of perfect pub pourers divided into north, south, east and west London. 

She’s still educating – this year has included Mexico and Italy – but she’s also learning how not to say yes to everything. “I’m open to every opportunity but my studio is fully booked three weeks in advance, and I’m a little bit on call with Dior. If Johnny Depp needs grooming for an event, I have to jump on a plane and be there! I do also need time to sit down and just enjoy my successes. I’m so hyper, I love doing a million things. But I’m in such a happy place when I’m behind the chair with my clients, in my own space, having a connection and that chat… and that’s something hopefully that I’ll have forever.”   

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Untethered Talent Can Create Anywhere – Even On A Half-Pipe

Untethered Talent Can Create Anywhere – Even On A Half-Pipe

UNTETHERED TALENT CAN CREATE ANYWHERE – EVEN ON A HALF-PIPE

We hit the skate park with Syd Hayes and crew

https://www.youtube.com/watch?v=a3u6Opdkrvg
Heart-pumping, sheer drops, the wind in your face… the freedom a set of wheels can give you is exhilarating. From boards to skates to bikes, they can take you where you need to go, where you want to go, where you must go next. Captured on a summer’s day at Harrow skatepark in 2021, with genuine skate park regulars modelling the hair looks, this Creative HEAD shoot in partnership with BaByliss PRO is a celebration of freedom and a showcase of pure talent.
 

 

MEET THE MENTORS

Syd Hayes
Sam Burnett
Jody Taylor
Paula McCash

https://www.youtube.com/watch?v=vLMQ7F0yxio
BaByliss PRO cover shoot 2021 stylists
Syd Hayes BaByliss PRO cover shoot 2021
https://www.youtube.com/watch?v=49vBrr_Lav8

 

 

MEET THE MENTEES

Arif Arikan
Georgia Freeman
Exaucè Imbo
Annabel Payne

“It’s amazing to be able to work outside, in a skate park” – Syd Hayes on the BaByliss cordless tools

Exaucè Imbo BaByliss PRO cover shoot 2021

MEET EX

https://www.youtube.com/watch?v=7VchuYrWQtU
 

 

“I like having clean cuts. Very precise, very detailed, very unique
Exaucè Imbo

MEET ANNABEL

https://www.youtube.com/watch?v=U7H7IZeoL2U
 

 

“I love the idea of doing sessions styling, I think it gives you a chance to take something back to your clients in the salon”
– Annabel Payne

BaByliss PRO cover shoot 2021
Syd Hayes BaByliss PRO BTS cover shoot 2021
BaByliss PRO cover shoot 2021
BaByliss PRO cover shoot 2021
BaByliss PRO cover shoot 2021 BTS
BaByliss PRO cover shoot 2021 models
BaByliss PRO cover shoot 2021 mentors

“We’ve kinda given them a little bit of guidance and help and support and showing them that actually, this is something that is achievable”
– Jody Taylor

MEET ARIF

https://www.youtube.com/watch?v=hPX7iZ5iPlE
 

“I wanted to do hairdressing from a really young age, it was always a passion, I was always running around with a comb and a brush”
– Arif Arikan

MEET GEORGIA

https://www.youtube.com/watch?v=u9wsKjZ-jeo
 

“Normally I like creating a very natural textured look, but that’s what I’ve loved about today, it’s really pushed me out of my comfort zone”
– Georgia Freeman


CREDITS: A Creative HEAD shoot in partnership with BaByliss PRO
Hair: Sam Burnett, Paula McCash, Jody Taylor, Arif Arikan, Georgia Freeman, Exaucè Imbo, Annabel Payne (with Ellie’s cut and colour by Ernie Mažonatie at Hare & Bone). Led by Syd Hayes 
Make-up: Elin Jones, Manabu Nobuoka 
Models: Alex (@alex.rennick), Ali (@nazgotroach), Ash (@ashdouglasbmx), Ellie (@elliefelicityclarkson), Elly (@pirate.quinn), Karan (@karan_official1), Kurtis (@kurtis0connor), Robyn (@ robn_roll), Rocco(@roccobrivati) and Rose (@jensenroro), at Autumn Jensen Casting 
Portraits and action photography: Jared Beck 
Photography assistants: Pierre Lequeux, Morgan Shaw 
Behind the scenes and Polaroid photography: Harvey Williams-Fairley 
Digital technician: Brian Clever 
Production: The Creative Partnerships division at Creative HEAD 

Shot on location at Harrow skatepark 

Related

“I Ended Up Going To Law School, But There’s No Way I Could Have Done That Full Time” – Jordanna Cobella On Her Life Before Hairdressing

“I Ended Up Going To Law School, But There’s No Way I Could Have Done That Full Time” – Jordanna Cobella On Her Life Before Hairdressing

"I ENDED UP GOING TO LAW SCHOOL, BUT THERE'S NO WAY I COULD HAVE DONE THAT FULL TIME" – JORDANNA COBELLA ON HER LIFE BEFORE HAIRDRESSING

Wella trend expert, salon owner and… handcuff-wielding law enforcer?  

 

Hear about colourist Jordanna Cobella’s extraordinary career curveballs, why she’s been busy ringing up headmistresses, and which famous faces she’d love to work with in this exclusive conversation, hand-picked from Creative HEAD’s video archives.  

A Creative HEAD video project in partnership with Wella Professionals 

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THE ART OF BALANCE – MAKE-UP PRO LAN NGUYEN-GREALIS ON WORKING ON HAIR SHOOTS

THE ART OF BALANCE – MAKE-UP PRO LAN NGUYEN-GREALIS ON WORKING ON HAIR SHOOTS

THE ART OF BALANCE – MAKE-UP PRO LAN NGUYEN-GREALIS ON WORKING ON HAIR SHOOTS

From minimal to otherworldly, these are the top 10 make-up looks from Lan’s hair shoot career – as selected by her.

Lan Nguyen-Grealis working at Creative HEAD cover shoot

An iconic MUA in the world of hair photography, Lan Nguyen-Grealis is the go-to beauty perfector for so many top name hairstylists, working on collections that have won multiple awards and featured on lots of magazine covers. Outside of hair, her client list name checks Burberry, Dior, Vanity Fair, Glamour and celebrities including Raye and Paloma Faith. She’s even authored two books – Art and Make-Up and ProMakeup Design Book. We set her a challenge – to select the top 10 make-up looks she’s created on hair shoots, while explaining how she approaches a shoot where the hair is the star… 

How much of your work would you say is made up of hair-led shoots?
Most are hair led. When I collaborate for me it’s all about bringing the best into the model to help sit in the world of the theme that the hair wants to bring. I love bringing characters to life so it’s all about the feeling.  

How do you approach a hair-led shoot differently to a fashion/make-up shoot?
The hair shoot requires me to really hone my skills for understanding face structure and how the hair affects the face. I have to really be quick and think on my feet as sometimes it doesn’t work and I have to be able to add or take away to help the look. There is an element of balance to the overall image that is required and to figure out if the make-up is adding or distracting. If it’s creative it still needs to be considered with hair balance.
When it comes to a fashion or make-up shoot, it’s all about moodboard and referencing to add to the theme. I come up with various concepts to give a directional make-up look. It’s experimental and strong and always open to push boundaries so requires lots of research and play with products colours and basically sometimes anything goes from bodypainting, SFX, making and customisation. 

What’s the biggest lesson you’ve learnt from hair shoots when it comes to doing the make-up?
My biggest lesson has definitely been ‘less is more’, because it’s all about creating a collection that fits the hair than make-up. Sometimes when the make-up is strong it can date the look or overpower the image.

What advice would you have for any hairdressers reading this about approaching make-up concepts/ideas on their shoots?
I think it’s important for hairdressers to really consider the models first, not just about the hair but the looks because make-up has to follow. If the make-up is strong, you really need a good canvas to carry off the looks. And definitely think about the theme. What world do they see their models in. It’s important to be flexible with make-up as clothes and lighting are just as important. When it comes to the image especially in hair shoots your restricted more because the way it’s shot to showcase the hair.

Hair: Errol Douglas MBE, Errol Douglas. Photography: Richards Miles. Fashion styling: Leticia Dare  

Based around the ’80s and colour clashing, this image is striking because of the contrast between the hair and make-up. I loved using the acid green and yellow tones to pop against the model’s skin tone. An homage to Grace Jones, the colours were carefully placed to bounce off each other. I also used the reds and black to create shades of darkness and colour such as blue and brights to lift and highlight.  

Lan Nguyen-Grealis Sally Brooks

Hair: Sally Brooks, Brooks & Brooks. Photography: Jenny Hands  

This particular collection was fun to work on because all the models had characters. I loved this duo set because it was playful and the clothing to the hair was graphic. The make-up needed to follow in contrast as they had beautiful soft features. I played with their eye shape to give a strong dramatic lines and shade that opened the eyes and made them look alike. Using tonal skin colours like brown to black and white, it allowed the light to play with the shadow. 

Lan Nguyen-Grealis Cos Sakkas

Hair: Cos Sakkas, Toni&Guy. Photography: Jack Eames.
Fashion styling: Borna Prikaski.

This look was purely about skin. The raw, polished shine that bounced in the light helped bring a beautiful dimension to the look. I used oils, balms and mixed-in highlighters to accentuate the features of the model. I created a beautiful glow that was shimmering and reflective, then kept it wet by spraying the model with a pre-mix shine and shimmering formula all over and throughout the shoot.  

Lan Nguyen-Grealis Gary Ingham

Hair: Gary Ingham, Gary Ingham salons.  Photography: John Rawson. 

A challenging shoot that required lots of prep work, but it was so much fun. First I took away the models’ brows and toned her skin to be like a blank canvas. I ensured I used skin tone nudes and peaches to warm up the sockets and open up the eyes to allow her beauty to shine through. There was still the usual contour and structure so when the light hits, the right places of the face lifted. Using loose powder pigments, I placed and blew the pigment on, carefully dusting with my brush into certain areas of the skin to focus on the bone areas. I was blowing onto the skin when the picture was being taken. It’s something that had to be carefully done otherwise it would have spread everywhere! 

Lan Nguyen-Grealis Sally Brooks

Hair: Sally Brooks, Brooks & Brooks. Photography: Jenny Hands  

The simplicity of this shoot just says it all. The essence of ‘less is more’ was the brief here and only essential make-up required to allow each model to shine. Taking into consideration the camera and lights, usually I work backwards to see how the model photographs first and only filled in what I needed to elevate the models’ looks. To take it to that beautiful angelic soft realm, I ensured taupe and skin-like colours were used. So, just barely there on brows, lids, skin, and lips. This required a very considered and delicate touch and understanding of the feeling of beauty.

Lan Nguyen-Grealis Sophie Springett and Hayley Bishop

Hair: Sophie Springett and Hayley Bishop, Toni&Guy. Photography: Jack Eames. 

The theme for this look was elevated beauty with a feminine touch. Colours were real, soft and pure. I added a glossy lip soft cherry stain in the centre of the lip and blotted outwards to create a pout. Focus was on the lips so everything else on eyes and cheeks was just a highlighted sheen of metallic that gave a dewy finish. Where the hair was striking, we kept everything to a minimum. But lots of considered shine and highlights on the higher points of the face.  

Lan Nguyen-Grealis eft Davies

Hair: Efi Davies, Toni&Guy. Photography: David Mannah
Fashion styling: Borna Prikaski.

The make-up look required was an ethereal alien. I used face tape to stretch out the eyes and elongate the space for each model. This lifted into a higher wing and gave more space for sculpting and shading around the eyes. Colours are kept to cool tones that were matte and a clever placement of reflective balm sheen on higher point of the face to give a glass-like finish. Brows were paired back with bleach or concealer to keep it all tonal to the skin.
The important factor of this look for me was to ensure the colours I used were pretty and feminine. The overall look was so beautiful and with the directional clean lighting and background – everything looked earthy and effortless.  

Lan Nguyen-Grealis Silas Tsang

Hair: Silas Tsang. Photography by John Rawson. 

This shoot was based upon Futurism and projection. Lots of colour and interesting art shapes and colours were used instead of clothing. I had to work within each backdrop and decide on the paint strokes and colours, which then were painted all over the face and body to work with the model. There were many moving parts but it worked so cleverly to merge the model into a different world. That allowed the purest of hair to stand out with the lights and texture. This was so beautiful to watch being captured.

Lan Nguyen-Grealis Indira Schauwecker

Hair: Indira Schauwecker, Toni&Guy. Photography: Andrew O’Toole  

A very strong backdrop and direction for details, this look created a futuristic drama with textures and cool tones. Using crystals and various textured products and accessories, I placed these around the features to suit the look. As an extension to the hair, the make-up had to flow in the same way of the hair’s texture. There’s a mixture of contouring and play with the crystals in the highlight points of the models’ eyes and brows. I loved experimenting on this collection. Skin was soft with pink flushes and silver metallic washes.  

Lan Nguyen-Grealis David Barron

Hair: David Barron, Barron Salon. Photography: John Rawson 

The make-up look here was based around illusion and dimensions. With the Cubist hair shapes, I gave the model a bald cap to take off any base hair for a smooth finish. Then I created a mock shape of cubes that contoured around the head and body to follow the flow of the hair. Using differently drawn sizes of cubes, I then shaded to give it all a 3D feel with light, medium and dark tones. Against the dark background and warm lighting, everything fused together.

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