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A Quiet Man

A Quiet Man

A Quiet Man

Niall Colgan doesn’t do razzamattazz. All he asks for is 60 minutes of your time, and he will quietly, patiently give you the perfect haircut​

by CATHERINE | EXPLORE

Given the breakneck speed at which the world is moving nowadays, it’s somehow reassuring that so many people choose to sit in haircutter Niall Colgan’s chair. Niall takes his time, you see. At least one hour per appointment. And those 60 minutes not only give the client a rare opportunity to relax and take stock, they also give Niall the chance to submit himself fully to the task of creating the perfect haircut. 

“For a long time in this industry we’ve been taught to go through as many clients as we could in a day,” says Niall. “But there’s no precision in that. I’ve come to realise that haircutting is like architecture – you’ve got to lay your foundations, you’ve got to build your walls, you’ve got to get the roof right before you bring in the interior designers to make that house a home. The true mastery of haircutting is the basics – you’ve got to build a structure around what you do.”

This absolute dedication to the haircut not only flies in the face of current trends – where colour is so dominant that clients are not required to integrate a haircut into their colour appointment – it’s actually (and paradoxically) resulted in a massive boost to Niall’s business. “I’ve gone from €70 when I first opened my salon 15 years ago to €120 now and I’ll need to charge a premium for new clients because I’ve got such a long waiting list,” says Niall.

“But I never take anything for granted. I’m always checking in with myself because I don’t want to go back to being the hairdresser I was before I opened my salon, where I was stuck in a rut and full of fear and frustration. I’ve gone from being someone who measured success in terms of how many clients I could do in a day, to someone who takes pride in the fact I deliver incredible hair and that my 20 staff also deliver that too.”

While the luxurious interior, buzzy environment and – yes – high-end price tags make it clear to all that Niall runs a successful business in an exclusive area of Limerick, the haircuts that give him the most satisfaction are neither the most expensive, nor the most glamorous. “Our post-chemotherapy haircuts are the most important and an area where we can demonstrate the highest level of skill,” says Niall. “This requires total vision and precision. I’m not talking about cutting wigs here. This is about going on a journey with your client that could last a year or 18 months, but that will take them to a place where they start to feel themselves again – feminine, safe and in control. You have to follow a process. You have to be consistent. They have to trust you when you tell them, ‘It’s going to be okay’.”

@niallcolganhairdressing

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‘Shift’ By VAINHomme

‘Shift’ By VAINHomme

Shift

By VAINHomme

by AMANDA | PORTFOLIOS

This collection from VAINHomme explores the shifting patterns of what it is to be masculine in today’s society, using real people taken straight from their work shifts and shooting them in all of their glory. Shift shows the movement to remove layers of toxic masculinity and replace it with what really matters.

Hair: Vincent Quinn and Elliot James, VAINHomme

Photography: Brian O’Hanlon

Styling: Vincent Quinn

Is “Not Accepting New Clients” A Badge Of Honour Or A Death Sentence?

Is “Not Accepting New Clients” A Badge Of Honour Or A Death Sentence?

Is “Not Accepting New Clients” A Badge Of Honour Or A Death Sentence?

Seen the immortal statement featured in stylists’ social media bios? It List 2024 finalist, Frazer Wallace, questions whether closing yourself off to new clients is the right way to approach business

Look on a busy independent stylist’s social media bio, and you might spot the words ‘not accepting new clients’. I’d first noticed this statement being a ‘thing’ in the US, especially for those with 10,000+ followers. As a UK-based stylist, I’m now seeing this crop up more here, with so many stylists producing beautiful work but not letting anyone new book in.

If you’re booked out six months in advance then I understand that having lots of people message or call to get you might be annoying. But why close yourself off to meeting new people and being inspired by new ideas? I think this is new badge of honour, similar to a ‘blue tick’. Yet I feel it’s becoming more negative than positive.

I had this ‘not accepting new clients’ statement in my Instagram bio for a time. I was travelling a lot, and I’d cut down my days in the salon so I couldn’t fit any more guests in. Five months of incredible business then… quiet. Ooh, scary, right? Yes, it was! I couldn’t understand why I had one or two weeks of maybe a single client a day, then after that they’d be back-to-back. Well, it’s because I had ‘not accepting new clients’ in my bio. I had also told my clients that I wasn’t accepting new guests either, so guess what? They stopped recommending me to their friends.

This badge of honour, which was just an ego boost in all honesty, became a real problem. When I wanted to meet new clients, I couldn’t. Instead, I welcome new clients now but with an explanation that there will be a wait time until their first appointment. This way I’m not closing off any potential new clientele, and when I post some unexpected availability (everyone gets it now and again) there are people waiting to fill the spaces… and possibly become lifelong customers.

My point is: don’t fall for it. It’s not inviting to have a big fat ‘no’ on your page. Your social media gathers income. Keep your books open to ensure you stay inspired and to welcome anyone who could replace the person who may just replace you when someone new and cool comes along. There is business around for everyone, but don’t close yourself off to it just to feel important. It’s not worth it. And as a business owner, if I was interviewing someone who had this in their own bio, I wouldn’t take them on. It gives off Big Ego Energy.

We all know that social media brings in the money. Don’t let this stop you from making good money behind the chair that you’ve worked so hard to get busy in.

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This One Tool Could Transform Your Client Bookings

This One Tool Could Transform Your Client Bookings

This One Tool Could Transform Your Client Bookings

If you’re looking to build your salon brand, consider Fresha a must-have tool to run and grow your business 

Promotion – Fresha

As the social media landscape continues to evolve, having a strong website and social platforms has never been more important for your salon’s online visibility. While great content and engagement will get you so far, there may be one missing ingredient in your perfect progress potion… an online marketplace like Fresha.

Here’s how it works
The marketplace is a hub where potential clients can find, compare, and book services in their local area. Imagine your marketplace profile as your online shop window – it’s the best way for you to make a great first impression and bring new clients straight to your salon’s doorstep.

Most new client journeys start on the internet, and you need to show up in those searches for the best chance of bookings. Having a profile on a platform like Fresha marketplace will boost your local SEO rankings. So, even clients searching on Google are more likely to find your business, especially if you can offer popular services and treatments that set your business apart.

120,000 appointments are booked on the Fresha marketplace every day. Not only is it the world’s largest wellness marketplace, but it’s perfect for showing off your brand, as well as quickly and easily offering discounts or running sales.

A Fresha top tip
Clever pricing is one of your best tactics for winning new clients, and your marketplace profile is there to help you do it. Anyone who browses your services will instantly see how your deals and promotions affect your prices – whether it’s a seasonal flash sale that drives urgency, off-peak pricing to keep your salon busy throughout the day, or last-minute offers to quickly fill un-booked slots.

Treat clients to a better booking experience
With an online marketplace profile, you’ll unlock online bookings for your salon – letting your clients book, rebook, and reschedule their own appointments, 24/7. You’ll cut down your time arranging appointments on the phone and save hours each week, all while filling your calendar even faster.

Nowadays 70 per cent of clients prefer to book online, whether it’s for comfort or convenience, so they’ll love the ease of booking their appointment with you through Fresha. Add clear “Book Now” buttons to your profiles on Google Maps, Instagram, and Facebook, as these are apps your clients use every day.

You can do it all on the Fresha marketplace

With over 18 million monthly users and 120,000 appointments made every day, the Fresha marketplace is the best way to reach new clients, almost effortlessly! Salons typically gain at least 26 per cent more clients after joining the marketplace, and four out of five of those clients return.

Ready to get your salon’s name in lights? List your salon on the Fresha marketplace today, get seen by thousands of local clients, and watch your calendar fill up.

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Hunter Collective Closes

As freelancing numbers increase and more co-working spaces launch, the early pioneer closes its brand 

‘THEM’  By the 2024 FAME Team

‘THEM’ By the 2024 FAME Team

‘THEM’ By the 2024 FAME Team

Elle Foreman, Tribe Salons

“In a world often bound by rigid stereotypes, ‘THEM’ challenges conventional norms. We wanted to embrace fluidity, and this photoshoot celebrates the beauty of individuality in all its forms.

Coming away from the traditional idea of beauty, ‘THEM’ celebrates individuals who challenge conformity, whose hair becomes a canvas for self-expression and empowerment. From gender-fluid styles to unconventional textures, each image tells a story of expression and authenticity.
By breaking the stereotypes, ‘THEM’ empowers individuals to embrace their true selves, regardless of societal expectations. It encourages us to celebrate the uniqueness of each person’s journey and to appreciate the beauty of the individual.”

Ilaria Bellemo, TONI&GUY, Canary Wharf

“What if beauty had no gender? In a society that often categorizes and labels, this photoshoot stands as a powerful reminder that the most beautiful things in life are often found in the spaces between, where gender is not confined to binaries but instead is celebrated as a spectrum of beautiful expressions. With this shoot, we wanted to break stereotypes and embrace the fluidity of identity.
Through a series of stunning photographs, ‘androgynous beauty’ becomes a symbol of resistance against conformity, and we wanted to inspire others to embrace their true selves without fear or judgment.

Harry Andreou, Ventura

“‘THEM’ marks our first collection as a team, and its centred on fluidity within shapes and ignoring gender stereotypes. What excites me most is that we’ve captured the essence of each model. Whether street-cast or agency, each model has their own unique style, and although we were guided by a concept, it’s the models who brought their own energy to the shoot.”

Stephen Campbell, Hair & Co

“‘THEM’ celebrates identity, disregarding gender, and instead explores the individuality of each model. In the salon, we are seeing hairstyles become fluid among wearers, showing no specific need for gender-specific attributes. We wanted to showcase this through our collection, showing the real diversity and change we are seeing amongst our commercial clients.”

Credits

FAME Team 2024: Harry Andreou, Ilaria Bellemo, Elle Foreman, Stephen Campbell

Photography: Jack Eames

Make-up: Maddie Austin

Products: L’Oreal Professionnel Paris

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Shag!

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Shag! by the team at Shag salon skips models, turning to its own clients to capture raw beauty and unapologetic personality.

Cowboy Core, Restyled

Cowboy Core, Restyled

Exclusively for Creative HEAD’s October 2024 front cover, BaByliss PRO ambassadors Michelle Sultan and Tariq Howes delivered their unique take on the ‘modern cowboy’ – and we’re wild for it